Open to opportunities

Jim Kelley

@jimkelley

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Creative strategist with 20+ years in digital marketing leadership.

United States

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What I'm looking for

I seek a dynamic role in a forward-thinking company that values creativity and innovation, offering opportunities for growth and collaboration.

With over 20 years of experience in digital marketing and creative leadership, I have successfully led high-performing teams to deliver impactful campaigns for top-tier brands. My expertise lies in crafting data-driven strategies that not only meet but exceed client expectations. At Marigold, I currently lead a global creative services team, overseeing a $2M annual revenue stream while maintaining an impressive operational quality of 99.9%.

Throughout my career, I have been recognized for my innovative approach to creative strategy and execution. I have played a pivotal role in winning significant new business, including a $3.5M contract in 2024, and have received numerous awards for my work, including multiple Hermes Golds and an IMPACT Award for Best Newsletter. My passion for storytelling and user experience design drives me to create compelling narratives that resonate with audiences across various industries.

Experience

Work history, roles, and key accomplishments

Current

Director, Creative Services

Current

Marigold (Cheetah Digital)

Jun 2019 - Present (6 years 1 month)

Led a 17-person global creative services team, driving results for top-tier brands through standout design, UX, and channel-specific execution. Oversaw $2M ARR in creative retainers and delivered 99.9% operational quality for major clients.

Creative Services UX Design Digital Marketing Team Leadership Client Management Operational Excellence Agile Methodologies Campaign Management Business Development

Senior Art Director, Creative Services

Marigold (Cheetah Digital)

Apr 2014 - Jun 2019 (5 years 2 months)

Managed and mentored a high-performing creative team of designers, copywriters, and coders, championing collaboration and innovation. Directed creative strategy and execution, delivering impactful omni-channel campaigns across various verticals.

Creative Direction Team Management Campaign Strategy Upselling Financial Analysis Mentorship Innovation

Art Director, Creative Services

Marigold (Cheetah Digital)

Sep 2012 - Apr 2014 (1 year 7 months)

Established and grew a west coast creative services function in Los Angeles, complementing the existing global team. Oversaw $1M in creative work for key clients and supported creative growth initiatives.

Creative Services Team Building Client Management Recruitment Project Management Performance Reviews Team Off Sites Growth Initiatives

Manager, Creative Services

e-Dialog (eBay Enterprise)

Jul 2007 - Aug 2012 (5 years 1 month)

Led an award-winning creative services team of 11 designers, contributing to industry publications and presenting at major conferences. Developed department goals supported by business metrics and developmental opportunities.

Creative Services Team Leadership Public Speaking Content Creation Metrics Performance Management Documentation

Creative Production Supervisor

e-Dialog (eBay Enterprise)

Jul 2005 - Jul 2007 (2 years)

Ensured team tasks were completed with quality and delivered on time, developing best practices for HTML coding and creative design. Provided training to employees within and outside the department.

Quality Assurance HTML Creative Production Management Task Management Workflow Optimization Team Coordination

HTML Production Designer

e-Dialog (eBay Enterprise)

Jul 2004 - Jul 2005 (1 year)

Executed new design concepts, HTML builds, and ongoing creative production work with fast turnaround times for notable clients. Focused on efficient and high-quality delivery of digital assets.

Design Concepts Creative Production Digital Asset Management Quality Control Technical Skills Problem Solving

Creative Production Specialist

e-Dialog (eBay Enterprise)

Jan 2003 - Jul 2004 (1 year 6 months)

Coded new designs in HTML, troubleshot rendering issues, and supported ongoing creative production work. Deployed campaigns rapidly for various clients, ensuring smooth execution.

HTML Troubleshooting Creative Production Rendering Issues Technical Support Problem Solving

Education

Degrees, certifications, and relevant coursework

University of Massachusetts at Lowell

Bachelor of Fine Arts, Graphic Design

Completed a Bachelor of Fine Arts with a focus on Graphic Design. Gained foundational knowledge and practical skills in visual communication and design principles.