Jenni Tsai

Create and audit financial reports using Microsoft Office and Tableau to track revenue and costs across 52 projects, reconciling variances and leading month-end accruals and income statements. Act as a strategic link between Operations, Sales, and Senior Management to provide financial insights and implement process improvements that enhance efficiency and team engagement.

Represented Equality Florida in the community, contributing to strategic planning, fundraising, and governance to support LGBTQ rights and initiatives. Participated in organizing annual galas, local activism, and political campaigns to advance the organization's mission.

Researched ad trends, executed market analysis, and launched email campaigns while optimizing paid ads and SEO to improve digital engagement. Coordinated corporate meetings, conferences, weddings, and social events, managing logistics and vendor relationships.

Delivered high-quality fine dining service with strong time management and communication skills while managing social media and marketing efforts. Grew website traffic by 15% through engaging content creation and curation.

Co-developed and executed the documentary from concept to release, conducting research, filming interviews, and shaping the narrative. Led post-production including video editing, sound design, and visual effects to craft a compelling story launched to university, museum, and digital audiences.

Created persuasive marketing content and collaborated with design on graphics, conducting A/B testing that increased click-through rates by 11% and customer engagement by 7%. Performed market analysis to target messaging and supported multi-channel campaigns.

Bachelor of Arts in English and Communication with a minor in Film, completed in 2022 at the University of North Florida.