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Jason HinesJH
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Jason Hines

@jasonhines

Social Media Coordinator at PDQ Restaurants creating content strategies and campaigns across social, website, and app platforms.

United States
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What I'm looking for

I aspire to intertwine global diversity and marketing in my future career, drawing on my appreciation for cultural diversity and linguistics and my experience studying abroad in Spain.

At PDQ Restaurants, I develop content strategies, calendars, and assets for organic and paid digital campaigns. I also produce on-brand content for social, website, and app platforms and coordinate campaign deliverables.

Through my freelance work, I help small to medium-sized businesses with digital marketing, including consulting, social media, Google Ads, website management, and video production. My experience also includes content marketing, analytics, and studying Spanish in Spain; I hope to bring global diversity and marketing together in my future career.

Experience

Work history, roles, and key accomplishments

PR
Current

Social Media Coordinator

PDQ Restaurants

May 2025 - Present (1 year 5 months)

-Develop content strategies, calendars, and assets for organic and paid digital campaigns
-Produce visually engaging, on-brand content across social, website, and app platforms
-Coordinate deliverables and deadlines to ensure timely and effective social campaign execution

FR
Current

Owner/Social Media Manager

Freelance

May 2023 - Present (3 years 5 months)

I help small to medium sized businesses with their digital marketing efforts from consulting, social media, google ads, website management, and video production services.

If you or someone you know needs help with their marketing, feel free to reach out as I am actively contracting more clients.

UT

Graduate Assistant- Marketing Department

University of Tampa

Aug 2025 - Dec 2025 (4 months)

-Assist 10 marketing faculty on various project ranging from grading assignments to help class organization
-Attend various university events; Speakers series, Leadership nights, and networking events

UT

Graduate Assistant- Testing Center

University of Tampa

Jan 2025 - Aug 2025 (7 months)

-Organize scheduling for accessibility and makeup exams for undergraduate students

-Ensure academic accommodations are implemented in accordance with school policy

-Maintain accurate and organized records of exam requests and documentation

PR

Social Media Marketing Intern

PDQ Restaurants

May 2024 - May 2025 (1 year)

-Spearhead content shoots in restaurants and studio settings, organizing with shot lists
-Execute mouth-watering content for digital marketing campaigns using Adobe Suite Products
-Respond to 1,000s of Google and social media reviews/comments
-Perform marketing research to increase engagement and content creation
-Organize content calendar to support content creation goals and branding

UT

Social Media Coordinator

University of Tampa

Jan 2023 - Jan 2025 (2 years)

-Generate content for social media pages to keep awareness of UT abroad program

-Analyze competitor schools to maximize social campaigns

WorldStrides logoWO

Photography Blogger

Sep 2023 - Jan 2024 (4 months)

Responsible for blogging my experiences during my study abroad semester in Sevilla,Spain. My goal was to take captivating photos of my experiences and shine a light to encourage others to study abroad as well as spark ideas for any travel plans. I created the photo and copywriting of the blogs! If you want to check out some of my work follow the link below!

NT

Marketing Assistant

NeuX Technologies

Jun 2023 - Oct 2023 (4 months)

- HubSpot Project Manager; over 3,000 contacts. Clean, manage, update contacts

- Scheduled social media posts for all platforms; Instagram, Facebook, LinkedIn, YouTube

-Conducted market research to maintain innovation and efficiency in campaigns and processes

-Troubleshoot and educate HubSpot to sales team and other supporting members

-Designed graphics, thumbnails, and other media to support

AL

Digital Content Intern

altafiber

Jun 2022 - Jul 2023 (1 year 1 month)

-Generated engaging content for social platforms- TikTok, Instagram, Facebook, Twitter, and LinkedIn

-Pulled social media analytics to create reports and adapt strategy based on data

-Wrote articles for altafiber residential blog to improve on page SEO and build credibility

-Used multiple platforms for content creation, organization, communication, and analyzing such as Hubspot, Smartsheet, M

FC

Marketing Manager

Flow Crepes

Jan 2023 - May 2023 (4 months)

-Oversee all marketing efforts to maximize awareness, growth, and profitability

-Responsible for digital marketing assets; Website, Social Media, and Email campaigns

-Generate inbound and outbound marketing pieces

AT

Email Marketing Agency Lead

AMA at The University of Tampa

Jan 2023 - May 2023 (4 months)

-Launched email marketing campaigns to develop relationship with UT students and clients

-Built database of clients and students to maximize reach

AT

VP of Communications

AMA at The University of Tampa

May 2022 - Jan 2023 (8 months)

-Oversaw all social media, website, email campaigns, and blogs of AMA UT

-Created growth and professional development for a team of over 10 people

-Implemented strategies to effectively communicate to current and potential prospects of AMA UT

-Planed all social media and email content for the semester

-Collaborated with all members in AMA to ensure success across all campaigns

BU

Digital Media and Marketing Assistant

Black Student Union

Feb 2022 - May 2022 (3 months)

-Created digital flyers for social post and generate associated captions and hashtags

- Coordinated posting schedule according to the club's events

AT

Social Media Agency Lead

AMA at The University of Tampa

Feb 2022 - May 2022 (3 months)

-Worked closely with ReliaSource to create a marketing plan for their future endeavors

-Analyzed ReliaSource's social media platforms and marketing materials

-Strategized with a team of 10 people to consolidate ideas and communicate those ideas to ReliaSource

AT

Director of Social Media

AMA at The University of Tampa

Jan 2022 - May 2022 (4 months)

- Manage all social post for The American Marketing Association at The University of Tampa

- Track analytics to maximize engagement of social platforms

- Create content calendar and update accordingly

- Mentor Subject Matter Expert on social media marketing

Hyatt Hotels Corporation logoHC

Barista

Aug 2021 - May 2022 (9 months)

-I created the Starbuck's experience through the creation of handcrafted beverages and customer connections.
-Stocked and date perishable food items.
-Closed and opened store throughout the week.

AT

Subject Matter Expert of Social Media

AMA at The University of Tampa

Sep 2021 - Jan 2022 (4 months)

-Collaborated with social media and engagement team to develop social media content for the University of Tampa in Facebook, LinkedIn, and Instagram

-Wrote content and post for LinkedIn

-Created analytics page for the social media platforms and used to optimize social media engagement

Education

Degrees, certifications, and relevant coursework

University of Tampa logoUT

University of Tampa

Master of Business Administration - MBA

2024 - 2025

AACSB Accredited Business School

LI

LinkedIn

Premier Pro Essential Training

Jul 2025

LI

LinkedIn

Brand Design Foundations

Jul 2025

LI

LinkedIn

LinkedIn Marketing Strategy Certification

Sep 2025 · Expires Sep 2027

LI

LinkedIn

Google Analytics 4 (GA4) Essential Training

Aug 2025

LI

LinkedIn

Advanced Branding

Jul 2025

University of Tampa logoUT

University of Tampa

Bachelor's degree, Marketing | Spanish | Leadership Studies

2021 - 2024

AACSB Accredited Business School

UO

Universidad Pablo de Olavide

Spanish Language and Literature

2023 - 2023

Studied Abroad in Sevilla, Spain for a semester to immerse myself in a new culture and become more fluent in Spanish. I finished the last classes of my minor in Spain, which I could not have asked for a better and more fulfilling way to do so!

HA

HubSpot Academy

SEO

Jan 2023 · Expired Feb 2024

AA

American Marketing Association

Diveristy Leadership Scholar Award

Mar 2023

GS

Google Digital Academy (Skillshop)

Google Analytics

Feb 2023

HA

HubSpot Academy

Inbound Marketing

Jan 2023 · Expired Feb 2024

HA

HubSpot Academy

Email Marketing

Oct 2022 · Expired Nov 2024

HU

HubSpot

Social Media Marketing

Feb 2022 · Expired Mar 2024

HA

HubSpot Academy

HubSpot Marketing Software

Sep 2022 · Expired Oct 2023

HA

HubSpot Academy

HubSpot CMS For Marketers

Sep 2022 · Expired Oct 2023

HA

HubSpot Academy

Digital Marketing

Dec 2022 · Expired Jan 2024

CS

Conner High School

High School Diploma

2017 - 2021

HU

HubSpot

Content Marketing

Oct 2021 · Expired Nov 2023

SH

Sociedad Honoraria Hispánica

Bertie Green Travel Award

Feb 2020

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