
Janina Bottin
@janinabottin
I build and scale digital products, revenue operations, and go-to-market models.
What I'm looking for
I'm currently driving Strategy & Operations at Enpal, where I own Revenue Operations for a €670 million ARR core business and lead lower-funnel and retention PMO from contract signing through installation.
Previously, I led Energy-Efficient Renovation Consulting at OBI, managing a team of four and optimizing the full customer journey. At Linus Digital Finance, I built acquisition strategies and an automated LinkedIn and email lead engine for family offices and high-net-worth individuals.
I've also owned DACH P&L and growth at Invincible Brands, launched digital business models at Bridgemaker, and led international B2B sales at MyParfum with close to €5 million in annual revenue. I bring broad experience across B2B and B2C sales, marketing, commercialization, and team leadership.
Experience
Work history, roles, and key accomplishments
Responsible for PMO for lower funnel and retention, and Revenue Operations in the core business (€670 million ARR). Managed process and product projects including AI solutions and contract automation, with preparation and presentation for C-level stakeholders.
Led the Energy-Efficient Renovation Consulting service, managing a team of 4. Optimized structures and processes along the customer journey, collaborating with sales and internal stakeholders, and monitoring revenue and order intake.
Senior Manager Business Development
Linus Digital Finance AG
Jun 2022 - Nov 2023 (1 year 5 months)
Developed acquisition strategies for family offices and high-net-worth individuals. Set up and managed a fully automated lead engine via LinkedIn and email, and optimized end-to-end processes for acquisition and customer inquiries.
Country Manager DE
Invincible Brands GmbH
May 2021 - May 2022 (1 year)
Owned P&L and growth for DACH, managing revenue, margin, budget, and forecast. Managed KPIs across SEA, CRM, and conversion funnel, and developed influencer and affiliate programs.
Conceived and launched several digital business models for SMEs and corporates. Responsible for go-to-market roadmaps via CRM, social media, and direct sales, with a focus on commercialization.
Head of B2B Sales
MyParfum GmbH
Jun 2016 - May 2019 (2 years 11 months)
Managed international sales of white-label perfume lines with close to €5 million in annual revenue. Led and coached a 5-person sales team with full KPI and budget responsibility, and managed the B2B order-to-revenue process.
Supported building strategic partnerships with various brands. Prepared strategy and decision documents for management, and managed internal and external stakeholders.
Intern Marketing & PR
Galeries Lafayette GmbH
Dec 2013 - Jun 2014 (6 months)
Supported the conception and implementation of various marketing and PR campaigns. Coordinated with headquarters, external service providers, and agencies, and managed internal and external stakeholders.
Education
Degrees, certifications, and relevant coursework
ESCP Europe
Master in International Business, Business Administration
2023 - 2025
Generalist master's degree in business administration from ESCP Europe, completed between May 2023 and May 2025.
Università Bocconi
Executive Program, Sales Management
2022 - 2022
Executive program in Sales Management, focusing on managing high-performing sales organizations, completed in November 2022.
Carlo-Schmid-Gymnasium
Abitur, General Education
2003 - 2012
General university entrance qualification (Abitur) obtained from Carlo-Schmid-Gymnasium, Berlin, from August 2003 to August 2012.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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