Open to opportunities

Ines Ornelas

@inesornelas

Message

I manage international paid media campaigns that grow B2B leads through creative, data-driven marketing.

Portugal

Message

What I'm looking for

I'm looking to grow in digital and performance marketing, combining creativity, data and paid media to drive measurable B2B business growth in an international environment.

At Robotic Data, formerly Voxelmaps, I manage multi-location B2B lead generation campaigns across Meta and LinkedIn Ads, including Meta budgets of approximately $2,000 per day. I adapt targeting, messaging and creative assets for international markets while optimising lead volume and quality.

Previously at Nearsoft, I launched the company’s first podcast and grew its LinkedIn audience by more than 2,000 followers in one year. I combine paid advertising, content, copywriting and campaign optimisation to support measurable business growth.

Experience

Work history, roles, and key accomplishments

Current

Marketing Executive

Current

Robotic Data

Jan 2024 - Present (2 years 8 months)

Manage multi-location B2B lead generation campaigns across Meta and LinkedIn Ads, including Meta campaigns with combined daily budgets of approximately $2,000. Plan and launch campaigns across multiple international markets, adapting audience targeting, messaging, and creative assets to each location.

Meta Ads Manager Audience Segmentation Copywriting Digital Marketing B2B Lead Generation Performance Marketing

Education

Degrees, certifications, and relevant coursework

Les Roches

Master in Marketing & Management, Marketing & Management

2021 - 2022

Pursued a Master in Marketing & Management for Luxury Tourism, focusing on marketing strategies for the luxury tourism sector.

ISCAC

Bachelor in Marketing and International Business, Marketing and International Business

2017 - 2020

Earned a Bachelor in Marketing and International Business, gaining foundational knowledge in marketing principles and international business practices.