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Grig Maghakyan

@grigmaghakyan

Digital marketing specialist at BusinessDevelopmentGroup who optimized Meta, LinkedIn, and Google campaigns to improve engagement and reduce cost-per-click.

Portugal

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At BusinessDevelopmentGroup, I developed and executed integrated digital marketing strategies for online and offline courses. I managed campaigns across Meta, LinkedIn, and Google, improving engagement and reducing cost-per-click.

I also created content for Facebook, Instagram, LinkedIn, YouTube, and Telegram, implemented email marketing campaigns, and contributed to website optimization.

At MediaSystemsAdvertisingAgency, I planned targeted advertising campaigns and conducted market and competitor research to refine campaign strategies. I monitored performance and adjusted strategies based on data insights.

At TheBusinessRover, I developed social media content strategies and calendars, created campaigns to increase brand awareness, and supported campaign execution and performance tracking. I also worked as a freelance photo editor at Wirestock, editing and optimizing visual content with Adobe Creative Suite.

Experience

Work history, roles, and key accomplishments

Freelance Photo Editor

Wirestock

Oct 2025 - Aug 2026 (10 months)

Edited and optimized visual content using Adobe Creative Suite. Ensured high-quality visual standards aligned with platform requirements.

Adobe Creative Suite Photo Editor Visual Content Optimization

Digital Marketing and Target Specialist

Business Development Group

Jun 2025 - Dec 2025 (6 months)

Developed and executed integrated digital marketing strategies for online and offline courses. Managed paid advertising campaigns across Meta, LinkedIn, and Google platforms, optimizing performance and reducing cost-per-click.

Digital Marketing Paid Advertising Meta Ads LinkedIn Ads Google Ads Campaign Optimization Content Management Email Marketing Website Optimization

Social Media Marketing and Target Specialist

Media Systems Advertising Agency

Jun 2024 - Jun 2025 (1 year)

Planned and executed targeted advertising campaigns aligned with client business goals. Conducted market research and competitor analysis to refine campaign strategies, maintaining brand consistency across channels.

Social Media Marketing Targeted Advertising Market Research Competitive Analysis Campaign Monitoring Brand Consistency

Social Media Marketing Specialist

The Business Rover

Jan 2024 - Jun 2024 (5 months)

Developed content strategies and managed content calendars for social media platforms. Created and executed creative campaigns to increase brand awareness and supported campaign execution and performance tracking.

Social Media Marketing Content Strategy Content Calendar Campaign Execution Performance Monitoring Trend Research

Education

Degrees, certifications, and relevant coursework

NOVA IMS

Master's Degree, Data-Driven Marketing

2026 -

Currently pursuing a Master's degree in Data-Driven Marketing with a specialization in Digital Marketing and Analytics, expected to complete in the future.