Indrakshi Warikoo

I'm a business strategist with 7+ years of experience sitting at the intersection of data, technology, and storytelling. My background combines an MBA in Marketing with a Bachelor's in Computer Engineering, which has let me move fluidly between technical and business-facing work throughout my career.

At American Express, I led performance analytics and strategic insights for middle-market account development teams, where I built an internal analytics platform that gave teams real-time visibility into performance data. I also partnered with engineering to redesign and automate manual workflows, cutting effort by 50% and improving response time by a full month — the kind of process improvement that ended up being adopted more broadly across the function. Alongside that, I designed a centralized knowledge repository and streamlined onboarding and training, and worked directly with leadership on annual target-setting and measurement frameworks.

More recently, I've done marketing work for DataChat, an AI-powered data analytics platform, where I translated complex technical capabilities into clear positioning and messaging, and conducted customer research to inform go-to-market strategy. I also worked part-time as Marketing Director for The Dance Experience AZ, leading brand positioning and digital campaigns for a growing local organization. I continue to support them with marketing efforts for social media campaigns throughout the year.

Outside of my core marketing career, I'm an independent filmmaker — I've written, produced, and directed 5 short films since 2023 — and I also provide social media and marketing strategy support to independent film productions in Arizona. I took a career break to raise my daughter. Being a mom is one of the most important roles I hold.

I am looking to return to a stable, full-time role, ideally one that lets me combine analytical rigor with strategic and creative thinking.

I'm looking for opportunities where I can apply both my technical/analytical strengths and my creative instincts — whether that's marketing strategy, data-driven consulting, or entertainment/media marketing.