Ryan Oka
@ryanoka
10+ years of experience in data analysis and strategic planning with focus on analytics.
United StatesWhat I'm looking for
Optimize operations, performance, and revenue growth through deep analysis, actionable insights, and compelling storytelling.
At Achieve (Freedom Financial Network), I work on the Strategic Partnerships team as both the analytical team lead and manager of numerous partnerships. This includes strategizing and growing our revenue and volume to various financial products.
Previously, worked on the analytics team at Core Digital Media to optimize and improve on the performance of our products through various digital marketing sources. Helped drive the growth of our affiliate marketing group and mortgage business.
In the past, worked on the Strategic and Sales Operations team at TrueCar focused on identifying operational efficiencies and implementing an effective business plan in order to deliver a superior experience for our customers. Responsible for tracking customer and employee goal metrics, while providing deep level reporting to measure and communicate the effectiveness of our recommendations cross functionally across the organization.
I started my career at Wells Fargo managing bank products in Treasury Management. This entailed working cross-functionally on various product initiatives, while taking the lead as the product expert ensuring each aspect of the end product met company goals/expectations. I take great pride in taking ownership of my projects and becoming fully engrained in the subject matter in order to help others succeed and thrive in their role.
Experience
Strategic Partnerships Manager (Digital Marketing Analytics)
Achieve (Freedom Financial Network)
Nov 2021 - Feb 2023 (1 year 3 months)
Managed partnerships and developed/presented analysis on partnership strategy and pricing across 3 financial products. Developed a monthly strategic partnership insights deck to the Senior Leadership Team.
• Analytics lead for the team to build the key metrics structure from scratch through dynamic reporting/Tableau dashboards to monitor/improve partner performance.
Business Analyst - Digital Marketing Analytics
Core Digital Media (Rocket Companies)
Nov 2018 - Dec 2021 (3 years 1 month)
• Implemented the launch of the affiliate-partnership channel to 10x in revenue over 6 months through optimization and analysis.
• Developed Tableau dashboards to optimize and track the performance of various marketing channels/campaigns.
Strategic and Sales Operations Analyst
TRUECar
Nov 2015 - Mar 2018 (2 years 4 months)
Managed the Salesforce data of over 15K+ dealerships by implementing data audits and building interactive dashboards/analysis. Developed and enhanced the Client Success Manager team’s customer target lists by creating territory assignment dashboards in Tableau and identifying the highest value customer segments that are on our platform.
Product Analyst - Treasury Management Product
Wells Fargo
Sep 2012 - Nov 2015 (3 years 2 months)
Managed a debit card portfolio of 700+ cards and mitigated risk by reducing the population nearly 25% YOY through proper billing, tracking, and auditing on a monthly basis. Consulted with sales teams to improve billing and increase monthly revenue 20% through our Deposit Account Control Agreement.
Leadership Pipeline Program Associate - Treasury Management Product
Wells Fargo
Sep 2012 - Sep 2013 (1 year)
Participated in the Leadership Pipeline Program and gained experience in Treasury Management Product.
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