Indianna Adams

Lead full-cycle international new-business development, strategic account management, sponsorship, exhibition and partnership sales across a global B2B portfolio. Exceeded revenue targets across multiple portfolios and closed a €210,000 three-year commercial agreement.

Operated within a fast-paced international, KPI-led sales environment focused on high-volume outbound conversion and new-business revenue generation. Built and managed a consistent prospect pipeline, progressing opportunities through qualification, objection handling, follow-up and close.

Managed international SaaS and technology accounts with responsibility for retention, migration, renewals and commercial growth. Led US client migration and onboarding, acting as a senior commercial contact throughout complex account transitions.

Developed and managed technology-sector client relationships, supporting new business, account development and customer retention. Progressed into Key Account Management within seven months, reflecting rapid development and increasing commercial responsibility.

Led a 10-person sales team while retaining personal responsibility for business development and key-account performance. Introduced structured KPIs, coaching and performance-management processes to improve conversion, accountability and sales execution.

Managed new-business acquisition and key accounts, consistently exceeding personal sales targets and developing repeat-business revenue. Implemented more structured sales processes and supported the development of other sales team members before progressing into senior management.

Developed outbound prospecting, full-cycle B2B sales and client relationship management capability, progressing into management based on performance.