Open to opportunities

Heather Nicole

@heathernicole

Message

Product manager focused on enterprise digital asset platforms and AI-driven search.

United States

Message

What I'm looking for

I seek a product leadership role focused on enterprise platforms (DAM/CMS) where I can drive AI-enabled search, governance, and cross-functional delivery with emphasis on compliance, scalability, and user adoption.

I am a product manager specializing in enterprise digital asset management, platform migrations, and AI-enhanced search solutions. I have led large-scale implementations on Adobe Experience Manager Cloud, executed zero-downtime migrations of 500,000+ assets, and delivered measurable increases in content reuse and discoverability.

I partner closely with engineering, data, security, and business stakeholders to design API-driven workflows, enable PHI/PII scanning, and implement automation that reduces manual work and accelerates go-to-market outcomes. My work has reduced asset retrieval time by 40% and manual asset handling by 80% through integrations and AI-powered search.

I bring experience scaling platforms for thousands of users across global time zones, driving governance, accessibility, and measurable product adoption. I prioritize user research, iterative delivery, and cross-functional enablement to improve platform reliability, compliance, and marketing agility.

Experience

Work history, roles, and key accomplishments

Current

Product Manager

Current

Elevance Health

Sep 2022 - Present (3 years 4 months)

Launched an enterprise-scale DAM on Adobe Experience Manager Cloud, increasing content reuse by 30% and improving discoverability for 8,000+ employees; deployed AI-powered NLP search reducing asset retrieval time by 40% and enabled PHI/PII scanning for regulatory compliance.

Adobe Experience Manager Digital Asset Management NLP Symantec DLP Workfront Seismic Cloud Migration Agile

Consultant, Analytics & Digital Product Ops

Aspirent

Dec 2020 - Sep 2022 (1 year 9 months)

Supported design and implementation of customer and supply-chain DLP layers for a Fortune 500 e-commerce client and led CRM migration governance, building analytics dashboards linking data security metrics to customer trust KPIs.

Data Loss Prevention Dashboards Snowflake HubSpot Data Governance Secure Ingestion

Digital Asset Management Specialist

UPS

Oct 2018 - Dec 2020 (2 years 2 months)

Scaled a global DAM for 12,000+ users and enforced Symantec DLP policies to protect brand assets; contributed to a search enhancement project that improved discoverability by 250% and led Agile efforts for compliance and accessibility features.

Digital Asset Management Symantec DLP Agile Ceremonies Metadata Management AEM

Brand Asset Manager

ICP

Dec 2017 - Oct 2018 (10 months)

Acted as DAM subject-matter expert on the Coca-Cola account, co-developing asset governance standards and evaluating PIM/content syndication systems to ensure secure omnichannel distribution and global content consistency.

DAM PIM Evaluation Content Syndication Cross Functional Collaboration Compliance

Education

Degrees, certifications, and relevant coursework

Georgia Southern University

Bachelor of Arts; Bachelor of Science, International/Global Studies; Public Relations, Advertising, and Applied Communication

Completed Bachelor of Arts in International/Global Studies with a minor in Mandarin and Bachelor of Science in Public Relations, Advertising, and Applied Communication.