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Brian PakutzBP
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Brian Pakutz

@brianpakutz

Product Owner with 11+ years delivering SaaS products, leading Agile delivery, and driving growth through experimentation.

United States
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What I'm looking for

I'm seeking a Product Owner or Product Manager role where I can drive product strategy, Agile delivery, and data-driven decision making. I enjoy collaborating with cross-functional teams to build enterprise SaaS and digital products using experimentation, A/B testing, analytics, and customer insights to deliver exceptional user experiences and measurable business results.

I'm a Product Owner with 11+ years of experience delivering enterprise SaaS and e-commerce products across multi-brand platforms serving more than 1.3 million customers and generating over $25M in monthly bookings. My passion is solving complex customer problems by partnering with cross-functional teams to build products that create measurable business value.

Throughout my career, I've owned product backlogs, prioritized roadmaps, led Agile delivery, and translated business strategy into well-defined epics, user stories, and acceptance criteria that enable engineering teams to deliver predictable, high-quality releases. I enjoy working at the intersection of business, technology, and user experience, collaborating closely with Engineering, UX, QA, Analytics, Marketing, and Product Management to align priorities and deliver customer-focused solutions.

Experimentation and data-driven decision-making have been central to my work. Between 2020 and 2025, I led 273 A/B tests that generated approximately $7.2M in projected annual incremental bookings. My work has contributed to conversion improvements of up to 21%, increased cart-to-order conversion by 10%, and optimized digital purchase journeys through continuous experimentation, analytics, and customer insight.

I thrive in Agile environments where collaboration, continuous improvement, and customer feedback drive product decisions. I'm particularly interested in organizations building SaaS platforms, AI-powered products, fintech, e-commerce, healthcare technology, or other digital products where experimentation, analytics, and product strategy are valued.

I'm looking for opportunities where I can own meaningful product challenges, help teams make data-informed decisions, and deliver products that improve both customer experiences and business outcomes. I enjoy working with collaborative, mission-driven teams that value transparency, innovation, and continuous learning.

Experience

Work history, roles, and key accomplishments

Newfold Digital logoND

Storefront Product Manager

Oct 2013 - Sep 2025 (11 years 11 months)

Owned the product backlog for the Network Solutions and Register.com storefronts, supporting 1.3M+ customers and $25M+ in monthly bookings. Led 273 A/B tests generating $7.2M in projected annual impact, partnered with cross-functional teams to deliver Agile releases, and improved conversion by up to 21% through data-driven product optimization.

Newfold Digital logoND

Digital Platform Manager

Mar 2020 - Jun 2021 (1 year 3 months)

Owned the backlog and Agile delivery for a unified purchase platform supporting multiple brands and customer journeys. Partnered with Product, Engineering, UX, and QA to deliver customer-focused features, led sprint planning and UAT, and optimized purchase workflows through experimentation, increasing Orders per Visitor by 37% and Units per Visitor by 42%.

Newfold Digital logoND

Digital Product Owner

Apr 2018 - Mar 2020 (1 year 11 months)

Owned backlog prioritization and requirements for the Network Solutions storefront, translating business goals into epics, user stories, and acceptance criteria. Partnered with Engineering, UX, QA, and stakeholders to deliver high-quality features, support UAT, improve Agile delivery predictability, and help transition the organization from waterfall to Agile.

Newfold Digital logoND

Storefront Marketing Specialist

Feb 2016 - Apr 2018 (2 years 2 months)

Supported backlog execution and optimization for the Network Solutions, Web.com, and Register.com storefronts. Partnered with Product, Engineering, UX, and QA to improve customer workflows, translate requirements into implementation-ready stories, perform UAT, and execute Adobe Target A/B tests to increase conversion and enhance the customer experience.

Education

Degrees, certifications, and relevant coursework

TJ

The Art Institute of Jacksonville

Bachelor of Fine Arts, Web Design & Interactive Media

2010 - 2013

Grade: 3.9

Activities and societies: Website Design & Interactive Media

Earned a Bachelor of Fine Arts in Web Design & Interactive Media from The Art Institute of Jacksonville.

Edinboro University of Pennsylvania logoEP

Edinboro University of Pennsylvania

Bachelor of Arts, Journalism

Earned a Bachelor of Arts in Journalism from Edinboro University of Pennsylvania.

University of North Florida logoUF

University of North Florida

AI101: AI for Work and Life, AI for Work and Life

Completed AI101: AI for Work and Life through the University of North Florida.

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