At Wishluck, I own growth, marketing, operations, team building, and P&L across a multi-brand D2C portfolio. I’ve helped scale brands from 0 to ₹10 Cr and currently steer about ₹1.5 Cr in monthly media spend.
I’ve launched and onboarded 6–7 in-house brands across jewellery, pet, and dropshipping categories, and built the affiliate channel. I also scaled Amazon to ₹1L+ Daily Run Rate, grew Flipkart to about ₹1L DRR, and onboarded Blinkit.
On the growth side, I took a product from a ₹1,500 Day-1 test budget to ₹1.5L+ in daily spend within a week. I also integrated GoKwik to improve checkout conversion and reduce RTO, achieving about a 60% prepaid delivery rate.
I built process automations and partnered with the automation team on customized tools that improved employee efficiency by 80–90%+. Earlier, as a Business Development Intern at EdTech Startup, Noida, I drove B2C sales and received “Best Intern” recognition with the all-time maximum sales record.
