Hardik Masani
@hardikmasani
Strategic Head of Growth with proven SaaS scaling expertise.
What I'm looking for
I am a strategic and execution-driven Head of Growth with over 4 years of experience in scaling early-stage SaaS startups. My expertise lies in architecting growth systems that deliver measurable results, transforming companies from survival mode to thriving revenue engines. I excel in building and leading high-performance teams, driving impactful cross-functional changes across Marketing, Sales, Product, and Customer Success.
Throughout my career, I have achieved notable wins, including scaling revenue from $132/month to $150K/month in just 36 months and decreasing Customer Acquisition Cost by 30% through funnel re-engineering. My approach to growth is not just about marketing; I engineer it through comprehensive onboarding, targeted prospecting, and strategic partnerships that lead to high-ticket customer acquisitions.
As the Head of Growth at Telecrm, I have collaborated directly with the CEO and CMO to deploy scalable solutions across various departments. My initiatives have significantly boosted organic traffic, optimized paid campaigns for higher returns, and revamped customer retention strategies, resulting in retention rates soaring from 25% to 80% month-over-month.
Experience
Work history, roles, and key accomplishments
Head of Growth
Telecrm
Jan 2022 - Mar 2023 (1 year 2 months)
As the Head of Growth at Telecrm, I led company-wide growth initiatives, collaborating with the CEO and CMO to implement scalable solutions across Marketing, Sales, and Retention. I significantly increased revenue, optimized customer acquisition costs, and improved customer retention rates through strategic marketing and sales processes.
SEO Executive
Oyprice
Jan 2021 - Jan 2022 (1 year)
In my role as an SEO Executive at Oyprice, I focused on optimizing landing pages and improving organic visibility through advanced SEO strategies. I collaborated with the UX team to enhance site architecture and developed keyword research strategies that supported content creation.
Education
Degrees, certifications, and relevant coursework
Ganpat University
Bachelor of Technology, Information Technology
2017 - 2021
Completed a Bachelor of Technology in Information Technology, focusing on the principles of computer science, software development, and information systems. Engaged in various projects that enhanced practical skills in technology and innovation.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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