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Hamza Ali User

@hamzaaliuser

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Social media specialist at KlientBoost optimizing Meta and TikTok campaigns through creative testing.

United States

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What I'm looking for

I'm looking for remote work and can align with Central or Eastern Time Zone business hours.

At KlientBoost, I manage and optimize paid social campaigns across Meta and TikTok, from audience targeting and creative testing to budget allocation. I monitor campaign delivery and adjust campaigns based on performance and spend trends.

At Brafton, I developed multi-platform social media strategies and managed Meta Ads campaigns. I also led content planning and analyzed performance data to recommend improvements.

Earlier, at igniteSocialMedia and StrikeSocial, I worked across social content and paid campaigns, including Meta and LinkedIn Ads. In my projects, I built a Meta lead-generation campaign and developed LinkedIn B2B and multi-platform paid social funnel strategies.

Experience

Work history, roles, and key accomplishments

Current

Executive Social Media

Current

KlientBoost

Jan 2023 - Present (3 years 9 months)

Managed and optimized paid social campaigns across Meta and TikTok, including campaign setup, audience targeting, creative testing, budget allocation, and ongoing performance optimization. Monitored daily campaign delivery and budget pacing, making in-flight adjustments based on performance and spend trends.

Meta Ads TikTokAds Paid Social Campaign Management Audience Targeting Creative Testing Budget allocation Performance Optimization QA Pacing Creative Rotation CTR CPC CPA Conversion Rate Frequency Engagement Creative Fatigue Analytics

Senior Social Media Specialist

Brafton

Mar 2020 - Dec 2022 (2 years 9 months)

Developed multi-platform social media strategies aligned with client marketing goals and objectives. Managed Meta Ads campaigns, optimizing performance, budgets, audiences, and conversion outcomes.

Social Media Strategy Multi Platform Campaigns Meta Ads Budget Optimization Audience Targeting Conversion Rate Optimization Content Planning Performance Analysis Strategic Recommendations Audience Research Competitive Analysis

Social Media Specialist | Meta Ads & LinkedIn Ads

igniteSocialMedia

Nov 2016 - Feb 2020 (3 years 3 months)

Developed and executed social media strategies across LinkedIn, Facebook, Instagram, and X. Managed Meta Ads campaigns, optimizing targeting, budgets, and performance for business objectives.

Social Media Strategy LinkedIn Ads Meta Ads Facebook Instagram Campaign Management Audience Targeting Budget Optimization Content Calendar performance reporting Audience Research Competitive Analysis Creative Collaboration

Social Media Marketing Associate

StrikeSocial

Sep 2014 - Oct 2016 (2 years 1 month)

Managed content calendars across Facebook, Instagram, LinkedIn, and X platforms. Assisted in creating and optimizing Meta Ads campaigns for engagement and lead generation.