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@samwhite1
Results-driven social media specialist focused on data-driven growth.
United StatesI am a results-driven social media specialist with over five years of hands-on experience in ad trafficking, campaign optimization, and insight reporting across platforms such as Meta, LinkedIn, and TikTok. I combine technical platform expertise with a strategic, data-driven approach to boost audience engagement and maximize ROI.
At Havas Media, I executed multi-platform campaigns, monitored KPIs, and produced structured insight reports that informed optimizations and strategic recommendations. I collaborate cross-functionally to manage full campaign lifecycles and have a proven track record of managing budgets and delivering creative, impactful campaigns.
I hold a BA in Social Media Marketing & Digital Strategies and certifications including Meta Certified Media Buying Professional and LinkedIn Marketing Solutions Fundamentals. I prioritize measurable results, creative problem solving, and continuous improvement to drive brand growth.
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Work history, roles, and key accomplishments
Havas Media
Jan 2021 - Jul 2025 (4 years 6 months)
Executed ad trafficking and campaign optimization across Meta, LinkedIn, TikTok, Pinterest, and Snapchat, improving delivery and audience engagement while producing insight reports with strategic recommendations for clients.
Agency Abron
Oct 2020 - Dec 2021 (1 year 2 months)
Developed and published organic social content, created creative decks for brand storytelling, and managed content calendars using Canva and Hootsuite to increase follower interaction and alignment with client objectives.
WCRX
Oct 2019 - Jan 2020 (3 months)
Performed audio production, mixing, and editing using Pro Tools, maintained studio equipment, coordinated recording schedules, and collaborated with producers to deliver polished audio content.
Degrees, certifications, and relevant coursework
CCBachelor of Arts, Social Media Marketing & Digital Strategies
Bachelor of Arts in Social Media Marketing & Digital Strategies with coursework and practical training focused on digital strategy, social media campaigns, and content creation.
Software and tools used professionally
United StatesYou can contact Sam and 90k+ other talented remote workers on Himalayas.
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