Angela User
@angelauser5
Performance-driven digital marketer specializing in paid media, growth, and creative ad strategy.
What I'm looking for
I am a performance-driven digital marketer with deep experience in paid social, subscriber acquisition, and full-funnel growth strategies across B2C and B2B markets. I have led high-budget Meta campaigns, scaled launches across Texas markets, and delivered large improvements in ROAS, impressions, and engagement for clients.
I combine hands-on campaign optimization, creative direction, and analytics-driven decision making to increase conversion value and lower CPLs. I thrive leading cross-functional efforts—managing teams, improving tracking and pixel accuracy, and creating high-performing ad creative and email flows that drive measurable business outcomes.
Experience
Work history, roles, and key accomplishments
Digital Marketing Specialist
YouSquared Media
May 2023 - Feb 2025 (1 year 9 months)
Owned marketing strategy for B2B and B2C clients including Ecoer, executing organic and paid campaigns that increased Facebook impressions 376% and reach 421%, and drove Instagram profile views up 2211%. Managed content, email communications, SEO, and campaign analytics to improve engagement and lead generation.
Growth Marketer
Nosh Simple
Sep 2024 - Dec 2024 (3 months)
Led pre-launch subscriber acquisition across Dallas, Austin, and San Antonio, growing leads from 3,000 to 10,000 in 60 days at $1–$2 CPL while managing a $165K/month Meta ad budget and optimizing tracking and UGC/ influencer programs.
Paid Media Manager
Polyconcept North America
Dec 2022 - May 2023 (5 months)
Directed paid social strategy and creative direction across LinkedIn, Facebook, and Instagram, coordinating cross-functional teams and partner organizations to implement and report on integrated paid campaigns.
Campaign Manager
ROI Swift
Jul 2022 - Oct 2022 (3 months)
Managed Facebook ad accounts for e-commerce clients, running optimization, A/B tests, and bidding strategies that increased ROAS 114% and conversion value 183% for a client within two months.
Junior Digital Strategist
EmberTribe
Oct 2020 - Jan 2022 (1 year 3 months)
Implemented Facebook and Google ad campaigns, email automation, and Shopify work that achieved a 9.89x eROAS for a book subscription client and produced creative with up to 28.30x ROAS.
Education
Degrees, certifications, and relevant coursework
University of Texas at Austin
Bachelor of Science; Bachelor of Arts, Communication Studies; Asian Languages and Cultures (Chinese)
Grade: 3.5/4.0
Completed a double degree program in Communication Studies and Asian Languages and Cultures (Chinese) with a cumulative GPA of 3.5/4.0.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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