Hamdi Ouerghi

Participated in the strategic launch of a legal SaaS platform, contributing to the business model, offers, website structure, and user journey. Managed content and SEO improvements, set up GA4/GTM tracking, and prepared/monitored Google Ads campaigns to generate leads and sales.

Designed, managed, and optimized digital advertising campaigns for clients, creating planned social media content to support campaigns. Managed budgets, analyzed performance data, maintained client communication, and designed commercial offers based on client requirements.

Created and launched the Chariovita e-commerce project and developed the Mirosa digital marketing strategy. Created the Mirosa website, launched online advertising campaigns using Meta Ads, Google Ads, and Mailchimp, optimized SEO, and managed social media.

Created and optimized websites, SEO, and landing pages, and developed email templates for email campaigns. Launched and managed online advertising campaigns and handled social media to strengthen brand presence.

Managed the online presence of brands including Lay's Tunisia, Indomie Tunisia, Brava Cafe, Lakadimia, and Premium Rent Car. Wrote online content (primarily for websites) and supported SEO optimization.

Assisted Bouygues Telecom technicians during fiber optic installation and proposed solutions when problems occurred. Coordinated with technicians and clients, organized customer and technician files, and communicated with area managers and other operators.

Founded Digimoon to provide end-to-end digital marketing solutions for small businesses, including custom website creation focused on UX and SEO optimization. Built brand strategy and managed online presence for clients, including social media management and ad campaign launches.

Monitored regulatory and technical changes within regions and conducted studies on banking products in Tunisia. Performed product and market monitoring activities.

Managed cash desk opening and closing, handled payment collection, and provided customer reception and information. Responded to customer needs and used internal software including BUSCS, POS, and SMART.FIX.

Activities and societies: HTML5 - CSS3 - Bootstrap - JavaScript - Angular - Node.js - MongoDB

Completed FullStack JavaScript Web Development training covering HTML5, CSS3, Bootstrap, JavaScript, Angular, Node.js, and MongoDB.

Activities and societies: Keyword research; On-page/off-page SEO; SEO audits; Search ranking analysis and reporting

Completed practical Search Engine Optimization (SEO) training covering keyword research, on-page and off-page optimization, and website SEO audits.

Earned a Bachelor's degree in Management with a Marketing specialization. Focused on management and marketing studies at Ecole Superieure de commerce de Tunis.

Activities and societies: Online business promotion; Ads to reach users; Web traffic measurement

Completed Fundamentals of Digital Marketing, including how to promote an online business, reach users through ads, and measure web traffic.

Activities and societies: Media Buying (Facebook Ads, Google Ads); Community Management; Remarketing & SEO

Completed Digital Marketing training focused on online business development, media buying, community management, remarketing, and SEO.

Completed the Baccalaureate in Economics and Management at Lycée Menzah 9 Dachraoui.