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Manoubia Khadhraoui

@manoubiakhadhraoui

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Digital Account Manager with expertise in content strategy and SEO.

Tunisia

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What I'm looking for

I seek a stimulating position that allows me to leverage my digital skills and grow in a dynamic environment.

I am a passionate Digital Account Manager with a strong background in content management and digital marketing. Currently, I lead the editorial strategy at Carrefour Tunisia, where I focus on planning, producing, and optimizing digital content to enhance performance across multiple channels. My experience includes conducting SEO audits and implementing strategies that significantly improve organic traffic and engagement metrics.

With a Master's degree in Digital Management and a Bachelor's in Business Computing, I have developed a robust skill set that includes content creation, SEO, and project management. My freelance work as a WordPress developer has further honed my technical abilities, allowing me to create responsive and optimized websites. I thrive in collaborative environments and am dedicated to driving results through data-driven strategies.

Experience

Work history, roles, and key accomplishments

Current

Content Manager

Current

Carrefour Tunisie

Jun 2023 - Present (2 years 1 month)

Managed the multichannel editorial strategy, including planning, production, and publication of digital content aligned with editorial guidelines. Conducted SEO audits using SEMrush, performed keyword research, and optimized content to improve natural referencing.

Content Management SEO SEMrush Content Creation Digital Marketing KPI Tracking

WordPress Developer

Dena Recycling Technology

Aug 2022 - Oct 2023 (1 year 2 months)

Designed and developed the company's showcase website. Ensured responsive integration and technical optimization for optimal performance.

WordPress Development Web Design Responsive Design Optimization

Web Developer Intern

Centre Informatique du Ministère des Finances CIMF

Feb 2022 - Jun 2022 (4 months)

Designed and developed a Web-based Electronic Document Management (EDM) application using Symfony 5.4. This project enhanced document organization and accessibility for the ministry.

Web Development Symfony Document Management Application Development PHP

Education

Degrees, certifications, and relevant coursework

Manoubia Formation KHADHRAOUI

Master Professionnel en Management Digital & Systèmes d’Information, Management Digital & Systèmes d’Information

2024 -

Currently pursuing a Master's degree in Digital Management & Information Systems. This program focuses on advanced concepts in digital management and information systems, preparing for roles such as Digital Account Manager Junior and Project Manager.

ESB Esprit School of Business

Licence en Business Computing, Business Computing, E-business

2019 - 2022

Completed a Bachelor's degree in Business Computing with a specialization in E-business. The curriculum covered essential aspects of business computing and e-business strategies.