Open to opportunities

anis ourabi

@anisourabi

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Digital marketing specialist driving organic growth through data-driven social and content strategies.

Tunisia

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What I'm looking for

I seek a mid-level role where I can lead data-driven social and content strategies, collaborate cross-functionally, and scale organic growth while advancing my digital marketing expertise.

I am a digital marketing specialist with hands-on experience designing brand-consistent visuals, executing multi-channel social strategies, and optimizing content for growth. I blend creative design skills with analytics to increase engagement and conversion rates.

At Season Bundle I created 50+ product visuals, managed Instagram and Facebook strategies that produced a 25% increase in organic reach and 40% higher interaction rates through optimized scheduling, and identified influencer partnerships to expand reach.

I have driven large improvements in visibility and engagement—delivering a reported 1,500% increase in brand visibility and 100.7% rise in online engagement—while executing SEO/SEM, content production, and campaign management to maximize ROI.

Experience

Work history, roles, and key accomplishments

Current

E-commerce & Digital Marketing Specialist

Current

Season Bundle

Jan 2025 - Present (9 months)

Designed 50+ product visuals and executed Instagram/Facebook strategies that increased organic reach 25% in three months and raised interaction rates by 40% through optimized scheduling and data-driven content.

Facebook Ads Adobe Photoshop Adobe Illustrator Content Strategy Community Engagement Data Analytics

Digital Marketing Lead

British International School Tunis

Jan 2024 - Jan 2025 (1 year)

Implemented multi-channel content strategy and data-driven roadmap delivering a 1,500% increase in brand visibility and a 100.7% rise in online engagement, producing 100+ visual assets and generating 26,439 total reach.

Content Strategy SEO Social Media Management Photography WordPress Adobe Creative Suite

Content Marketing / SEO Intern

Global Commerce Media GmbH

Dec 2022 - Jun 2023 (6 months)

Executed SEO and SEM strategies, improving organic search visibility by 30%, coordinated three PR-led content projects, and optimized website content architecture using Yoast to increase organic traffic.

SEO SEM Yoast WordPress Google Analytics Keyword Research Link Building

Education

Degrees, certifications, and relevant coursework

Esprit School of Business

Master of Digital Marketing, Digital Marketing

2021 - 2023

Completed a Master's degree in Digital Marketing with coursework and projects in digital strategy, SEO, and content marketing from September 2021 to June 2023.

Higher Institute Of Computer Science Ariana

Bachelor of Science, Computer Systems and Software

2019 - 2021

Completed a Bachelor's degree in Computer Systems and Software with studies in web technologies, programming, and database administration from September 2019 to June 2021.