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@anisourabi
Digital marketing specialist driving organic growth through data-driven social and content strategies.
I am a digital marketing specialist with hands-on experience designing brand-consistent visuals, executing multi-channel social strategies, and optimizing content for growth. I blend creative design skills with analytics to increase engagement and conversion rates.
At Season Bundle I created 50+ product visuals, managed Instagram and Facebook strategies that produced a 25% increase in organic reach and 40% higher interaction rates through optimized scheduling, and identified influencer partnerships to expand reach.
I have driven large improvements in visibility and engagement—delivering a reported 1,500% increase in brand visibility and 100.7% rise in online engagement—while executing SEO/SEM, content production, and campaign management to maximize ROI.
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Work history, roles, and key accomplishments
Season Bundle
Jan 2025 - Present (10 months)
Designed 50+ product visuals and executed Instagram/Facebook strategies that increased organic reach 25% in three months and raised interaction rates by 40% through optimized scheduling and data-driven content.
British International School Tunis
Jan 2024 - Jan 2025 (1 year)
Implemented multi-channel content strategy and data-driven roadmap delivering a 1,500% increase in brand visibility and a 100.7% rise in online engagement, producing 100+ visual assets and generating 26,439 total reach.
Global Commerce Media GmbH
Dec 2022 - Jun 2023 (6 months)
Executed SEO and SEM strategies, improving organic search visibility by 30%, coordinated three PR-led content projects, and optimized website content architecture using Yoast to increase organic traffic.
Degrees, certifications, and relevant coursework
Master of Digital Marketing, Digital Marketing
2021 - 2023
Completed a Master's degree in Digital Marketing with coursework and projects in digital strategy, SEO, and content marketing from September 2021 to June 2023.
Bachelor of Science, Computer Systems and Software
2019 - 2021
Completed a Bachelor's degree in Computer Systems and Software with studies in web technologies, programming, and database administration from September 2019 to June 2021.
Software and tools used professionally
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