Looking for a job

Gustavo Akira Kawakami

@gustavoakirakawakami

Business development assistant manager at Shopee, turning SQL analysis into commercial decisions and tracking KPIs to identify growth initiatives.

Brazil

Message

At Shopee, I translate complex SQL analyses into strategic decisions for the commercial area. I build executive presentations and analyses on internal KPIs, market competitiveness, and commercial performance for senior leadership.

I also work across commercial, planning, pricing, and competitiveness teams to monitor GMV, orders, average basket size, and market competitiveness. These analyses help identify risks and growth initiatives with commercial, product, and FP&A teams.

At ZS Associates, I worked on Go-To-Market projects involving customer segmentation, sizing, and geographic deployment, and built business cases for pharmaceutical clients. At Falconi - Consulting, I participated in retail expense and revenue management projects that achieved a BRL 40 MM reduction over 12 months.

Experience

Work history, roles, and key accomplishments

Current

Assistant Manager of Business Development

Current

Shopee

Mar 2026 - Present (8 months)

Act in a senior, decision-oriented role with direct exposure to senior leadership, translating complex data analyses into strategic business decisions. Build executive-level presentations and monitor KPIs to identify risks and growth initiatives.

SQL Data Analysis KPI Tracking Competitive Benchmarking Executive Presentation Strategic Planning Stakeholder Management

Strategy Insights and Planning Associate Consultant

ZS Associates

Jun 2025 - Mar 2026 (9 months)

Coordinated project teams, validated analyses, managed timelines, and developed strategic presentations for stakeholders. Led cross-functional alignment with clients' commercial and FP&A teams across three Go-To-Market projects.

Project Management Data Analysis Strategic Presentation Cross Functional Collaboration Go To Market Strategy Customer Segmentation Sizing Geographic Deployment

Strategy Insights and Planning Associate

ZS Associates

Jan 2024 - Jun 2025 (1 year 5 months)

Built business cases for commercial team territory deployment and supported salesforce sizing for pharmaceutical companies. Collaborated on value and access strategies for global market entry, conducting primary market research.

Business Case Development Market Research Sales Force Sizing Territory Alignment Pharmaceutical Value And Access

Business Analyst

Falconi - Consulting

Jul 2021 - Dec 2023 (2 years 5 months)

Participated in expense and revenue management projects for a retail client, coordinating with the team and defining initiatives with stakeholders. Supported gross profit target definition through market and competitor analyses, building a dashboard.

Expense Management Revenue Management KPI Tracking Dashboard Development Competitive Analysis Stakeholder Management

IT Procurement Intern

Johnson & Johnson

Feb 2021 - Jul 2021 (5 months)

Supported IT category strategy definition, ensuring operational excellence, stakeholder engagement, and supplier diversity.

Procurement IT Category Management Stakeholder Engagement Supplier Diversity

Cashier

Vail Resorts

Dec 2018 - Mar 2019 (3 months)

Developed communication and persuasion skills in a tip-based sales environment abroad.

Communication Skills Persuasion Customer Service Sales

Education

Degrees, certifications, and relevant coursework

Insper

Basic Finance Program, Finance

2023 - 2023

Completed a Basic Finance Program (24 hours) covering income statement, free cash flow, and working capital.

Business Training Company

General Business Program, General Business

2021 - 2021

Completed a General Business Program (108 hours) covering financial analysis, corporate finance, valuation, marketing, business strategy, financial modeling, strategic negotiation, and business communication.