Guilherme Santos
@guilhermesantos2
Experienced sales and customer support professional with a decade of expertise.
What I'm looking for
I am an experienced sales and customer support professional with over 10 years of expertise in digital media, advertising, and technology. My career has been defined by my ability to handle client inquiries effectively, navigate complex digital systems, and provide clear solutions. I pride myself on being a strong communicator, adept at managing client expectations and explaining intricate concepts in simple terms.
Throughout my career, I have worked with various organizations, including TC Transcontinental and Black Press Media, where I supported local and national clients in their advertising needs. My role involved not only advising clients on their advertising options but also ensuring that their campaigns were executed flawlessly. I have a proven track record of enhancing customer satisfaction and retention through strategic upselling and cross-selling, as well as my commitment to delivering exceptional service.
With a solid educational background, including a Diploma in Business Administration and a Bachelor’s Degree in Advertising, I continuously seek to expand my knowledge and skills. I am passionate about leveraging my experience to contribute to a dynamic team and drive business success.
Experience
Work history, roles, and key accomplishments
Largest Print Advertising Sales
TC Transcontinental
Dec 2024 - Present (7 months)
Supported local and national clients advertising in Raddar™, a Canada Post-delivered flyer platform. Communicated with businesses via phone, email, and in-person to explain campaign details, costs, and zone coverage. Used multiple systems for CRM updates, quoting, account management, and order submissions.
Multimedia Advertising Consultant
Black Press Media
Feb 2023 - Present (2 years 5 months)
Helped small businesses plan and place advertising in local print and digital publications. Advised clients on advertising options, budgets, and timelines in clear, non-technical terms. Coordinated artwork submissions and campaign changes, requiring attention to detail and follow-up.
Customer Service
Lowes
Feb 2022 - Present (3 years 5 months)
Supported the coordination of online orders and in-store pickups, ensuring timely fulfillment and client satisfaction. Worked with internal systems to manage inventory accuracy, update orders, and communicate with customers. Resolved service issues with empathy and professionalism, balancing client needs with store operations.
Business Development Consultant
Oracle
Jan 2021 - Present (4 years 6 months)
Managed and optimized sales territories to maximize coverage and revenue potential. Prospected new and existing accounts, identifying new business opportunities. Collaborated with Marketing and Sales teams to execute joint account development strategies.
Sales Manager
CityAds Media
Mar 2018 - Present (7 years 4 months)
Successfully prospected and onboarded major e-commerce brands and digital agencies, providing customized online advertising formats. Managed campaigns that delivered measurable results, improving customer engagement and boosting ROI for clients. Managed relationships with existing clients, ensuring satisfaction and exploring opportunities for upselling and cross-selling additional services.
Agency Development Manager
TTEC Digital
Jun 2015 - Present (10 years 1 month)
Created and implemented a customer-focused growth strategy for media agencies at both local and regional levels, collaborating closely with local advertising leadership to drive performance. Spearheaded the education and enablement of key agency functions, delivering agency-wide events and workshops to enhance capabilities and foster Google best practices. Proactively engaged with digital agencies
Education
Degrees, certifications, and relevant coursework
University of Victoria
Diploma, Business Administration
Completed a comprehensive program focusing on business administration principles and practices. Developed skills in various aspects of business operations and management.
Escola Superior de Propaganda e Marketing
Postgraduate Degree, Marketing and Business
Pursued advanced studies in marketing and business, gaining specialized knowledge in strategic marketing and business development. Focused on contemporary marketing techniques and business strategies.
Universidade São Judas Tadeu
Bachelor Degree, Advertising
Completed a Bachelor's degree in Advertising, acquiring foundational knowledge in advertising principles, campaign development, and media strategies. Gained insights into consumer behavior and market analysis.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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