GS
Open to opportunities

Guilherme Santos

@guilhermesantos2

Experienced sales and customer support professional with a decade of expertise.

Canada
Message

What I'm looking for

I am looking for a role that values collaboration, innovation, and growth opportunities.

I am an experienced sales and customer support professional with over 10 years of expertise in digital media, advertising, and technology. My career has been defined by my ability to handle client inquiries effectively, navigate complex digital systems, and provide clear solutions. I pride myself on being a strong communicator, adept at managing client expectations and explaining intricate concepts in simple terms.

Throughout my career, I have worked with various organizations, including TC Transcontinental and Black Press Media, where I supported local and national clients in their advertising needs. My role involved not only advising clients on their advertising options but also ensuring that their campaigns were executed flawlessly. I have a proven track record of enhancing customer satisfaction and retention through strategic upselling and cross-selling, as well as my commitment to delivering exceptional service.

With a solid educational background, including a Diploma in Business Administration and a Bachelor’s Degree in Advertising, I continuously seek to expand my knowledge and skills. I am passionate about leveraging my experience to contribute to a dynamic team and drive business success.

Experience

Work history, roles, and key accomplishments

TT
Current

Largest Print Advertising Sales

TC Transcontinental

Dec 2024 - Present (7 months)

Supported local and national clients advertising in Raddar™, a Canada Post-delivered flyer platform. Communicated with businesses via phone, email, and in-person to explain campaign details, costs, and zone coverage. Used multiple systems for CRM updates, quoting, account management, and order submissions.

LO

Customer Service

Lowes

Feb 2022 - Present (3 years 5 months)

Supported the coordination of online orders and in-store pickups, ensuring timely fulfillment and client satisfaction. Worked with internal systems to manage inventory accuracy, update orders, and communicate with customers. Resolved service issues with empathy and professionalism, balancing client needs with store operations.

CM

Sales Manager

CityAds Media

Mar 2018 - Present (7 years 4 months)

Successfully prospected and onboarded major e-commerce brands and digital agencies, providing customized online advertising formats. Managed campaigns that delivered measurable results, improving customer engagement and boosting ROI for clients. Managed relationships with existing clients, ensuring satisfaction and exploring opportunities for upselling and cross-selling additional services.

TD

Agency Development Manager

TTEC Digital

Jun 2015 - Present (10 years 1 month)

Created and implemented a customer-focused growth strategy for media agencies at both local and regional levels, collaborating closely with local advertising leadership to drive performance. Spearheaded the education and enablement of key agency functions, delivering agency-wide events and workshops to enhance capabilities and foster Google best practices. Proactively engaged with digital agencies

Education

Degrees, certifications, and relevant coursework

University of Victoria logoUV

University of Victoria

Diploma, Business Administration

Completed a comprehensive program focusing on business administration principles and practices. Developed skills in various aspects of business operations and management.

Escola Superior de Propaganda e Marketing logoEM

Escola Superior de Propaganda e Marketing

Postgraduate Degree, Marketing and Business

Pursued advanced studies in marketing and business, gaining specialized knowledge in strategic marketing and business development. Focused on contemporary marketing techniques and business strategies.

Universidade São Judas Tadeu logoUT

Universidade São Judas Tadeu

Bachelor Degree, Advertising

Completed a Bachelor's degree in Advertising, acquiring foundational knowledge in advertising principles, campaign development, and media strategies. Gained insights into consumer behavior and market analysis.

Tech stack

Software and tools used professionally

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Guilherme Santos - Largest Print Advertising Sales - TC Transcontinental | Himalayas