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GRACELYN BERNARDO

@gracelynbernardo

Sales and Marketing professional with 10 years of experience in B2B account management, integrated marketing communications, channel marketing

Norway

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What I'm looking for

I’m looking for flexible, remote, part-time opportunities in Sales, Marketing, Business Development, Sales Enablement, and AI training or evaluation.

National Channel Trade Marketing Manager | Monde Nissin Corporation

Integrated Marketing Strategy: Led end-to-end marketing strategies for national key channels, aligning campaigns with brand objectives and business targets.

Campaign Execution: Developed channel-specific promotions and shopper marketing campaigns to strengthen brand visibility and sales performance. Campaign Analytics: Analyzed campaign results and market insights to provide data-driven recommendations to senior stakeholders.

Regional Trade Marketing Manager | Monde Nissin Corporation

Campaign Planning: Developed regional marketing strategies, promotions, and activations aligned with brand positioning and commercial objectives. Cross-Functional Collaboration: Partnered with sales teams, distributors, and B2B accounts to coordinate campaign execution and support sales targets. Performance Analysis: Evaluated market research, shopper insights, and sales reports to identify growth opportunities and improve campaign effectiveness.

Group B2B Account Sales Manager | Monde Nissin Corporation

B2B Account Management: Managed key accounts and business partnerships, developing commercial plans aligned with client needs and business objectives.

Campaign Execution: Collaborated with sales and marketing teams to implement brand programs and account-specific campaigns.

Sales Analytics: Analyzed sales trends and customer insights to inform account strategies and engage senior stakeholders.

Recognition: 2019 Key Accounts Manager of the Year; 2018 Best in Sales and Marketing, awarded by a B2B account.

B2B Marketing Communications Manager | Asiatravel.com

B2B Partner Marketing: Acquired and managed travel partners, developing partnership plans and promotional opportunities to support business growth. Integrated Marketing Communications: Executed marketing communications, public relations, and media campaigns to strengthen brand visibility. Campaign Coordination: Coordinated promotional campaigns with the Department of Tourism, Tourism Promotions Board, advertising partners, travel associations, and industry events.

Experience

Work history, roles, and key accomplishments

National Channel Trade Marketing Manager

Monde Nissin Corporation

Feb 2025 - Mar 2026 (1 year 1 month)

Led end-to-end marketing strategy for national key channels, aligning channel plans and campaign priorities with brand objectives and business targets. Developed and executed channel-specific promotions and shopper marketing initiatives to strengthen brand visibility and sales performance.

Integrated Marketing Strategy Multi channel Campaigns Campaign Analytics performance reporting Shopper Marketing Channel Marketing Trade Marketing

Regional Trade Marketing Manager

Monde Nissin Corporation

May 2022 - Jan 2025 (2 years 8 months)

Developed and implemented regional marketing strategies, promotions, and activations aligned with national brand positioning and local market dynamics. Partnered with sales teams, distributors, and B2B accounts to coordinate campaign execution and support regional sales objectives.

Campaign Planning Optimization Cross Functional Collaboration Data Driven Insights Market Research Shopper Insights Sales Performance Analysis

Group B2B Account Sales Manager

Monde Nissin Corporation

Oct 2017 - May 2022 (4 years 7 months)

Managed key B2B accounts and business relationships, developing account strategies and commercial plans aligned with client needs and business objectives. Collaborated with sales and marketing teams to implement brand programs and in-store marketing initiatives.

B2B Account Management Partnership Management Campaign Execution Sales Enablement Performance Analysis Stakeholder Engagement Negotiation

B2B Marketing Communications Manager

Asiatravel.com

Mar 2016 - Oct 2017 (1 year 7 months)

Acquired and maintained travel business partners, presenting partnership plans and travel products to expand business relationships. Developed public relations, media relations, and marketing communications campaigns to strengthen brand visibility.

Partner Marketing Integrated Communications PR Media Relations Event Coordination Cross Organizational Campaigns