Galina Tomova

▪︎ Craft and lead high-impact marketing strategies across channels such as social media, PPC, affiliate marketing, influencer & YouTube campaigns, and content marketing.
▪︎ Manage and coordinate internal marketing specialists, external agencies, affiliates, and influencers.
▪︎ Optimize advertising spend and measure ROI to continuously scale growth.
▪︎ Build and manage affiliate and influencer prog

▪ Develop and implement digital marketing strategies for SaaS products and client campaigns across social media, PPC, affiliate networks, and influencer marketing (including YouTube collaborations).
▪ Lead and coordinate a team of marketing specialists, external partners, and influencers.
▪ Manage advertising budgets, analyze performance, and optimize for maximum ROI.
▪ Build and maintain long-ter

Leading marketing and project management, overseeing 20+ websites and companies within the Holding. Coordinating optimization, managing social media, overseeing advertising, and handling budget planning. Collaborating with teams, agencies, and stakeholders for successful execution.

1. On-Page Optimization Coordination:
▪ Lead and ensure adherence to on-page optimization best practices.
▪ Manage a

Leading marketing and project management, overseeing 20+ websites and companies within the Holding. Coordinating optimization, managing social media, overseeing advertising, and handling budget planning. Collaborating with teams, agencies, and stakeholders for successful execution.

1. On-Page Optimization Coordination:
▪ Lead and ensure adherence to on-page optimization best practices.
▪ Manage a

▪ Lead the Marketing, Public Relations and Event Planning Departments in the development and execution of marketing initiatives, communications, events, and campaigns that elevate the Company brand
▪ Expand, develop, and maintain media relationships to create a positive external and internal image associated with brand recognition
▪ Bring insights to cross-functional stakeholders across product, d

▪ Lead the Marketing, Public Relations and Event Planning Departments in the development and execution of marketing initiatives, communications, events, and campaigns that elevate the Company brand
▪ Expand, develop, and maintain media relationships to create a positive external and internal image associated with brand recognition
▪ Bring insights to cross-functional stakeholders across product, d

▪ Plan and execute a marketing strategy for the organization and new and existing products
▪ Oversee the implementation of the marketing strategy
▪ Manage and measure marketing campaign costs
▪ Manage and refine the organization's social media presence
▪ Manage the marketing department's staff
▪ Recruit, onboard, and train new employees to achieve sales, profitability, market-share, and business-

▪ Plan and execute a marketing strategy for the organization and new and existing products
▪ Oversee the implementation of the marketing strategy
▪ Manage and measure marketing campaign costs
▪ Manage and refine the organization's social media presence
▪ Manage the marketing department's staff
▪ Recruit, onboard, and train new employees to achieve sales, profitability, market-share, and business-

▪ Manage the creative process from concept to completion;
▪ Translate marketing objectives into clear creative strategies;
▪ Remain actively involved in hiring and training creative staff;
▪ Direct brainstorming meetings and creative sessions;
▪ Shape brand standards and create procedures to ensure all products are brand-appropriate;
▪ Supervise the department's daily workflow, assign project work

▪ Manage the creative process from concept to completion;
▪ Translate marketing objectives into clear creative strategies;
▪ Remain actively involved in hiring and training creative staff;
▪ Direct brainstorming meetings and creative sessions;
▪ Shape brand standards and create procedures to ensure all products are brand-appropriate;
▪ Supervise the department's daily workflow, assign project work

▪ Research and analyze market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies;
▪ Develop new social media strategies and campaigns;
▪ Keep track of data and analyzing the performance of social media campaigns;
▪ Develop new social media strategies and campaigns;
▪ Manage the Social Media Marketing department's budget;
▪ Appr

▪ Research and analyze market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies;
▪ Develop new social media strategies and campaigns;
▪ Keep track of data and analyzing the performance of social media campaigns;
▪ Develop new social media strategies and campaigns;
▪ Manage the Social Media Marketing department's budget;
▪ Appr

▪ Manage Facebook ad campaigns with large budgets;
▪ Deeply knowledgeable in the following areas: Conversions, PPC, Traffic, Video Views;
▪ Improve CTR, CPC, CPM and the CPA;
▪ Write ad copies, make creatives both static and video with Adobe Photoshop, Canva, Wondershare Filmora;
▪ Analyze and evaluate Social Media campaigns and strategies;
▪ Research and monitor activity of main competit

▪ Manage Facebook ad campaigns with large budgets;
▪ Deeply knowledgeable in the following areas: Conversions, PPC, Traffic, Video Views;
▪ Improve CTR, CPC, CPM and the CPA;
▪ Write ad copies, make creatives both static and video with Adobe Photoshop, Canva, Wondershare Filmora;
▪ Analyze and evaluate Social Media campaigns and strategies;
▪ Research and monitor activity of main competit

▪ Writes and create content for multi-channel publishing including but not limited to web, social,
mobile, email, online advertising, interactive tools such as video, animations and pictures;
▪ Schedule, manage and post social media content across all platforms on a daily basis ( Facebook,
Twitter, Google+, YouTube, LinkedIn,Instagram, ВКонтакте);
▪ Develop, manage and analyze all online adverti

▪ Writes and create content for multi-channel publishing including but not limited to web, social,
mobile, email, online advertising, interactive tools such as video, animations and pictures;
▪ Schedule, manage and post social media content across all platforms on a daily basis ( Facebook,
Twitter, Google+, YouTube, LinkedIn,Instagram, ВКонтакте);
▪ Develop, manage and analyze all online adverti

▪ Attracting new customers and helping the company reach revenue targets;
▪ Making presentations about virtual reality, about the simulators and VR Games;
▪ Explain how to use it, how to play ;
▪ Approaching potential customers, answering to questions, and understanding customer needs and worries;
▪ Demonstrate excellent communication and listening skills, selling abilities, and observation spi

▪ Attracting new customers and helping the company reach revenue targets;
▪ Making presentations about virtual reality, about the simulators and VR Games;
▪ Explain how to use it, how to play ;
▪ Approaching potential customers, answering to questions, and understanding customer needs and worries;
▪ Demonstrate excellent communication and listening skills, selling abilities, and observation spi