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@gakeniah1user
Results-driven Marketing and PR Specialist with 7 years of experience.
I am a results-driven and highly organized Marketing and PR Specialist with over 7 years of experience in executive support, marketing coordination, content creation, and social media management. My expertise lies in streamlining operations and executing marketing initiatives that drive efficiency and business growth. I have a proven ability to manage stakeholder relationships, coordinate events, and support digital marketing efforts to enhance brand visibility and engagement.
Throughout my career, I have successfully developed and implemented targeted marketing strategies that have significantly increased engagement and client inquiries. My role as a Community Manager at Go Gaga Experiential allowed me to boost engagement by over 20% across social media platforms and drive a 15% increase in website traffic. I am passionate about leveraging data analytics to optimize marketing efforts and enhance brand positioning, ensuring that campaigns resonate with the target audience.
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Work history, roles, and key accomplishments
Gichohi Transport Co. Ltd.
Jan 2017 - Present (8 years 10 months)
Directed property management operations, achieving a 95% tenant satisfaction rate. Developed marketing strategies that boosted tenant retention by 28% and reduced vacancy rates by 14% through proactive engagement.
Go Gaga Experiential
Nov 2023 - Dec 2023 (1 month)
Developed and scheduled engaging content across social media platforms, increasing engagement by over 20%. Managed Meta ad campaigns, boosting visibility by 30%, and oversaw website management to drive a 15% increase in site traffic.
Code3Camp
Jun 2023 - Jun 2023 (0 months)
Designed and launched social media campaigns that increased audience engagement by 60%. Supported marketing strategy development, driving a 25% increase in client inquiries through targeted content.
NGENI Labs
Jan 2023 - Jun 2023 (5 months)
Spearheaded PR and marketing strategies, achieving a 29% rise in media engagement. Led a cross-functional team to execute digital campaigns, resulting in a 42% increase in click-through rates.
Scale PR and Marketing Solution
Sep 2022 - Dec 2022 (3 months)
Assisted in designing marketing assets and contributed to campaign planning, supporting successful execution of initiatives. Conducted market research to optimize content strategies.
African Sports Network Ltd.
Jun 2022 - Sep 2022 (3 months)
Managed social media channels, implementing strategies that grew the follower base by 40% in 3 months. Created content and conducted analytics to improve engagement.
Degrees, certifications, and relevant coursework
Master of Science, Marketing
2019 -
Bachelor of Arts (Hons), International Business
2016 -
Software and tools used professionally
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