Open to opportunities

GCF User

@gabrcf

Message

I drive client acquisition, paid media, and revenue growth across B2B and home services.

Brazil

Message

What I'm looking for

I'm looking to own growth and commercial outcomes, connecting acquisition, CRM, reporting, and revenue. I value roles where I can operate across the full funnel, work with decision-makers, and build accountable systems that improve performance.

At SF Quality Cleaning, I own end-to-end client acquisition for a US home services business, spanning paid media, landing pages, CRM pipeline, and weekly performance reporting.

I cut cost per lead from $43 to $12 and grew monthly booked jobs from 31 to 74 within 12 months. I also built reporting that connects ad spend directly to booked revenue, giving owners one accountable number.

Previously, at NW Group, I prospected and closed B2B accounts for corporate legal and financial services while managing 210 active contracts and producing an average of 90 proposals per month. At Nutriex, I managed large retail and distribution accounts, automated Salesforce follow-up and reporting, and built new large-account partnerships.

I also founded Aeternum Aurum Partners, an educational community that makes commodity markets and economics practical for young people. I bring seven years of B2B sales and key account management experience, along with hands-on ownership of growth operations and revenue performance.

Experience

Work history, roles, and key accomplishments

Current

Chief Marketing Officer

Current

SF Quality Cleaning

Oct 2023 - Present (2 years 11 months)

Owns client acquisition end to end for a US home services business, including paid media, landing pages, CRM pipeline, and weekly performance reporting. Cut cost per lead from $43 to $12 and grew monthly booked jobs from 31 to 74 within twelve months.

Paid Media Landing Pages CRM performance reporting Revenue Growth SQL AWS B2B Marketing Cold Calling Cold Emailing

Current

Founder

Current

Aeternum Aurum Partners

Apr 2020 - Present (6 years 5 months)

Founded and run an educational community that helps young people learn how commodity markets and the wider economy work, through study material and applied market analysis. Lead sessions that translate market mechanics such as pricing, hedging and risk into language a beginner can act on.

Community Building Market Analysis Education Leadership

Business Partnership Developer

NWGroup

Aug 2021 - Nov 2023 (2 years 3 months)

Prospected and closed B2B accounts at one of Latin America's largest law firms, selling corporate legal and financial services focused on tax recovery and indemnity claims. Managed a portfolio of 210 active contracts and issued an average of 90 proposals per month through the full CRM cycle.

B2B Prospecting Key Account Management CRM Proposal Writing Negotiation Contract Management

Key Account Representative

Nutriex

Apr 2020 - Aug 2021 (1 year 4 months)

Managed large-format retail and distribution accounts across two regions, including Assaí and Distribuidora Alvo. Automated account follow-up and reporting in Salesforce, replacing manual controls and keeping the full portfolio under active management.

Key Account Management Salesforce Account Follow up Reporting Territory Planning

Sales Supervisor

Grupo BV3

Apr 2019 - May 2020 (1 year 1 month)

Supervised a retail sales team against monthly targets, running training and floor coaching that lifted conversion rate by 32%.

Sales Supervision team training Coaching Conversion Rate Optimization

Local Group Coordinator

Students for Liberty

Coordinated regional groups of students and volunteers, organizing meetings, public events and recruitment across the state. Spoke publicly on free markets and economic freedom, adapting economic concepts for general audiences.

Event Organization Public Speaking Recruitment Volunteer coordination