VINICIUS CUSTODIO
@viniciuscustodio
I build predictable client acquisition systems for law firms through paid media, CRM, automation, and funnels.
BrazilWhat I'm looking for
I founded Leads Jurídicos, a lead-generation operation focused on helping law firms acquire qualified clients predictably and sustainably.
I combine paid media, CRM, B2B outbound prospecting, sales automation, tracking, and high-performance conversion funnels. My work is guided by CPA, CPL, CVR, ROI, data analysis, and continuous campaign optimization.
I previously worked as a Marketing Strategist at DISRUX and Arthur Mining, after marketing internships at both companies. I also bring experience in financial planning, risk, and derivatives analysis.
Experience
Work history, roles, and key accomplishments
Founder
Leads Jurídicos
Jul 2023 - Present (3 years 4 months)
Founded and leads a specialized operation focused on generating qualified leads for law firms, combining performance marketing, CRM, and automation to build predictable acquisition systems.
Marketing Strategist
Arthur Mining
Sep 2021 - Feb 2023 (1 year 5 months)
Developed and executed marketing strategies to drive growth and performance for the company.
Marketing Strategist
DISRUX
Sep 2021 - Feb 2023 (1 year 5 months)
Developed and executed marketing strategies to drive growth and performance for the company.
Marketing
Arthur Mining
Jul 2020 - Sep 2021 (1 year 2 months)
Supported marketing activities and campaigns as an intern.
Marketing
DISRUX
Jul 2020 - Sep 2021 (1 year 2 months)
Supported marketing activities and campaigns as an intern.
Risk & Derivatives Analyst
Clube de Finanças - ESAG
Jun 2019 - Dec 2020 (1 year 6 months)
Analyzed risk and derivatives as part of a finance-focused student organization.
Financial Planning Analyst
NSC Comunicação
Nov 2019 - Mar 2020 (4 months)
Supported financial planning and analysis as an intern.
Trainee
Clube de Finanças - ESAG
Apr 2019 - Jun 2019 (2 months)
Participated as a trainee in a finance-focused student organization.
Education
Degrees, certifications, and relevant coursework
Universidade do Estado de Santa Catarina
Bachelor's degree, Business Administration and Management, General
2017 - 2021
Tech stack
Software and tools used professionally
Availability
Location
BrazilAuthorized to work in
Job categories
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