Ewan Henderson
@ewanhenderson
Technical operator and founder driving international growth through AI-driven operations and strategic partnerships.
What I'm looking for
I am a Technical Operator and Founder with 10 years' experience bridging business strategy and technical execution, using AI-driven workflows and SQL to optimise performance and scale platforms internationally.
I have launched four businesses, led major global market entries with double-digit growth, and built a global rum platform nearing 1M visitors while managing 100+ brand stakeholders and a cross-functional team.
I consult on change management, process optimisation and revenue operations, and seek high-autonomy roles where I can lead strategic initiatives, improve operations with data and AI, and deliver measurable commercial impact.
Experience
Work history, roles, and key accomplishments
Founder & Technical Operator
Explore Rum Ltd
Jun 2023 - Present (2 years 7 months)
Launched and scaled a global rum platform approaching 1M visitors and a 50k+ SQL-backed database, oversaw 100+ brand stakeholders, and directed a cross-functional freelance team to drive SEO-led growth and product-market fit.
Business Advisor
Hendo Talks
Nov 2020 - Jun 2023 (2 years 7 months)
Advised premium brands on training, experiential marketing and category development, delivering broadcast content (50 videos, 100k+ views) and improving brand retention through cross-functional change initiatives.
Global Brand Ambassador
Crucial Drinks
Jul 2016 - Nov 2020 (4 years 4 months)
Led launches across 15 US states and global markets, delivered double-digit sales growth and a 120% Travel Retail sales uplift in APAC through training 1,500+ staff and extensive market outreach.
Founder & Events Director
Scotch Broth Events
Sep 2012 - Jun 2016 (3 years 9 months)
Founded and operated an events business securing 15 international contracts, produced high-profile whisky events (1,500 attendees) and developed product placements including a 250k+ unit supermarket-listed gin.
Facilities Manager
Merchants House Glasgow
Jul 2010 - Aug 2012 (2 years 1 month)
Managed facilities for 19 business tenants and 150+ employees, coordinated contractors across £5m annual contracts, implemented HSE practices and improved operational efficiencies for events and heritage tours.
Owner / Manager
Smoothboy's Deli
Apr 2006 - Jul 2010 (4 years 3 months)
Launched and exited an award-winning delicatessen, achieving profitability in year one, managing forecasting, 5,000+ product SKUs and securing a £10k supply contract while overseeing day-to-day operations and staff.
Education
Degrees, certifications, and relevant coursework
Glasgow Clyde College
Cisco Certified Network Associate (CCNA), Network Engineering
Grade: Honors
Achieved CCNA-level honors at Glasgow Clyde College as part of professional certifications in networking.
Edinburgh Whisky Academy
Diploma in Scotch Whisky, Food and Beverage / Spirits
Completed a Diploma in Scotch Whisky focusing on whisky production, tasting, and category knowledge.
WSET (Wine & Spirit Education Trust)
WSET Level 2 Award in Wines & Spirits, Wine and Spirits
Achieved WSET Level 2 Award in Wines & Spirits covering product knowledge and tasting skills.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
rumgeography.comSalary expectations
Social media
Job categories
Skills
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