Eva Kimani
@evakimani1
Senior marketing and commercial executive driving digital transformation and multi-country growth.
KenyaWhat I'm looking for
I am a driven marketing and commercial executive with 15+ years leading regional and multi-country marketing operations, product strategy, and brand transformation across Sub-Saharan Africa and EMEA markets.
I have overseen multi-million-dollar portfolios, managed virtual cross-functional teams across 40+ countries, and delivered measurable commercial results including regional sales growth up to 239% and brand visibility improvements exceeding 40%.
I specialize in omnichannel campaigns, data-driven marketing strategies, and digital transformation using Salesforce CRM, Power BI, and advanced analytics to optimize ROI and accelerate market penetration.
I am seeking to leverage strategic leadership and global marketing expertise in a senior executive or remote leadership role to drive sustainable growth, digital innovation, and enterprise-wide impact.
Experience
Work history, roles, and key accomplishments
Marketing Manager
Cepheid Diagnostics and Life Sciences
Aug 2021 - Present (4 years 5 months)
Operationalized a unified Salesforce and Power BI CRM-analytics ecosystem that increased qualified opportunities by 30% and reduced average sales cycle from 12 to 3 months, accelerating regional revenue growth across 40+ SSA countries.
Product Manager
Becton Dickinson
Feb 2020 - Jul 2021 (1 year 5 months)
Drove 26% regional revenue growth and achieved 99% market penetration for HIV blood collection devices in East Africa through targeted public-sector campaigns and localized pricing strategies.
Product Manager
General Electric
Jan 2017 - Dec 2019 (2 years 11 months)
Led anesthesia and critical care solutions launch that generated $1.25M first-year revenue and increased regional sales by 239%, while improving forecasting accuracy to 97% using Salesforce win-loss analytics.
Modality Sales Leader
General Electric
Aug 2015 - Jan 2017 (1 year 5 months)
Managed modality sales across East Africa, driving commercial execution and supporting cross-country alignment for portfolio growth and customer engagement.
Sales and Applications Specialist
Becton Dickinson
Aug 2011 - Aug 2015 (4 years)
Supported sales and applications for diagnostic devices across East Africa, contributing to market share gains through targeted technical support and distributor engagement.
Education
Degrees, certifications, and relevant coursework
MTMassachusetts Institute of Technology
Certificate Program, Data Science and Machine Learning
Ongoing Data Science and Machine Learning program (MIT IDSS) emphasizing practical machine learning and data analytics applications.
UUUnited States International University–Africa
Doctor of Business Administration, Business Administration (AI and ML)
Doctor of Business Administration (DBA) with a focus on AI and ML; advanced study in business research and applied analytics.
UNUniversity of Nairobi
Bachelor of Science, Biochemistry (Molecular Biology & Biotechnology)
Activities and societies: Undergraduate Research Experience & Knowledge (UREKA) Award
Bachelor of Science in Biochemistry (Molecular Biology & Biotechnology) focused on molecular biology and biotechnology laboratory techniques.
SUStrathmore University
Higher Diploma, Information Systems Management
Higher Diploma in Information Systems Management and a Diploma in Information Systems Management covering IT systems and management fundamentals.
Tech stack
Software and tools used professionally
Availability
Location
KenyaAuthorized to work in
Job categories
Skills
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