Enow Eyong

Coordinated the region’s legal and regulatory affairs for the telecommunications Fixed Business Unit, providing legal advice and compiling sector laws and texts. Monitored pre-litigation/litigation file preparation, drafted contract templates, and relayed critical customer issues to relevant departments.

Led administrative, accounting, and financial management for the Regional Representation, including budget monitoring and payment execution. Handled bank reconciliations, centralized receipts and payments, and produced monthly activity reporting with results.

Acquired and managed key accounts, generating over 200M FCFA in monthly sales revenue. Led a 100+ member sales team across 27 commercial agencies using coaching and KPI-based dashboards, and negotiated high-value distributor and retail contracts.

Implemented all marketing operations for a 5-star boutique hotel and trained customer-facing staff to meet guest needs. Managed social media and external partner relationships, supported client acquisition and reporting, and organized events with ROI tracking.

Supervised distribution-center operations and a 55+ staff sales team, managing daily sales performance across beer, soft drinks, and spirits. Ensured compliance with Guinness Cameroon distribution/warehousing standards, managed procurement and stock control, delivered operational reporting, improved sales performance, and led debt recovery from GCSA.

Managed sales force and warehouse teams to coordinate production, storage, and distribution based on demand. Planned production and storage, worked with supply chain to control quantities/time limits, maintained inventory reporting templates, and advised on strategies to reduce waste and expired-product losses.

Managed and grew key accounts, driving B2B and B2C sales through sponsorships, market outreach, and brand-awareness activities. Planned and coordinated events, coached distribution partners and auxiliary sales forces on sales/distribution and BTL activities, and used top-account growth analysis to improve product availability and reduce shortages.

Coordinated and supervised market animation and promotion activities, managing market animators and auxiliary sales staff and operating a publicity-materials warehouse. Built annual/monthly plans and budgets, trained the team in sales/distribution/promotion techniques, and contributed to trade-program improvements focused on sales ROI and brand objectives.

Planned, communicated, and executed trade-marketing activities to increase brand visibility and consumer uptake. Managed brand visual placement across sales outlets, produced weekly/monthly fieldwork reports, negotiated purchase orders to win repeat business, conducted market research and competitive analysis, and delivered sales forecasts used for strategy and pricing.

Bachelor’s degree in Law from the University of Buea, with a minor in Journalism and Mass Communication.