Open to opportunities

Emmah Matiza Guta

@emmahmatizaguta

Message

Accomplished Marketing Officer with over five years of experience.

Zimbabwe

Message

What I'm looking for

I am looking for a role that allows me to leverage my marketing expertise while fostering a collaborative and innovative company culture.

I am an accomplished Marketing Officer with over five years of distinguished performance in maintaining customer satisfaction and contributing to company success. My strong analytical skills allow me to analyze key financial information, providing feedback that aids managerial planning and commercial decision-making to ensure future growth and profitability.

Throughout my career, I have successfully developed and executed marketing strategies, managed customer relationships, and coordinated marketing projects from inception to completion. My experience as a Marketing Director at Prism Paints has honed my ability to evaluate marketing strategies, communicate effectively with stakeholders, and build brand awareness. I am passionate about driving results and fostering productive relationships that lead to customer loyalty and satisfaction.

Experience

Work history, roles, and key accomplishments

Current

Marketing Director

Current

Prism Paints

Jan 2004 - Present (21 years 4 months)

Evaluated and developed comprehensive marketing strategies and plans, directing and coordinating all marketing efforts. Managed advertising campaigns, built brand awareness, and supported sales and lead generation while overseeing social media and content marketing initiatives.

Marketing Strategy Marketing Planning Marketing Campaigns Brand Awareness Social Media Marketing Content Marketing Sales Support Budget Management Market Research

Current

Marketing Director

Current

Prism Paints

Jan 2004 - Present (21 years 4 months)

Evaluated and developed comprehensive marketing strategies and plans, directing and coordinating all marketing efforts. Collaborated with the sales department to devise pricing strategies that maximized profits and market share while ensuring customer satisfaction, and oversaw social media marketing strategy and content.

Marketing Strategy Marketing Planning Budget Management Brand Awareness Social Media Marketing Content Marketing Customer Retention Market Research

Marketing Executive

Flexi Plastics

Jan 2003 - Dec 2004 (1 year 11 months)

Oversaw and developed marketing campaigns, conducting research and analyzing data to identify and define target audiences. Devised and presented innovative ideas and strategies, managed campaigns on social media, and organized advertising/communication campaigns.

Marketing Campaigns Data Analysis Market Research Copywriting Social Media Management Advertising Brand Awareness Budgeting Media Relations

Account Marketing Executive

Care Insurance Brokers

Jan 2001 - Dec 2003 (2 years 11 months)

Created and drove revenue within a specified region, generating business opportunities through professional networking and driving brand awareness. Developed strategic territory business plans and ensured high customer satisfaction and retention.

Revenue Business Development Professional Networking Brand Awareness Lead Generation Strategic Planning Account Management Customer Satisfaction Sales Forecasting

Marketing Executive

Flexi Plastics

Jan 2003 - Dec 2004 (1 year 11 months)

Oversaw and developed marketing campaigns, conducting research and analyzing data to identify and define target audiences. Devised and presented innovative ideas and strategies, managing campaigns on social media and coordinating advertising efforts. Wrote and proofread creative copy for diverse marketing distributions.

Marketing Campaigns Market Research Data Analysis Social Media Management Advertising Brand Awareness Copywriting Budgeting

Account Marketing Executive

Care Insurance Brokers

Jan 2001 - Dec 2003 (2 years 11 months)

Created and drove revenue within specified regions and accounts, generating business opportunities through professional networking. Developed strategic territory business plans and maintained account and opportunity forecasting within the SFA system. Ensured high levels of customer satisfaction and retention.

Revenue Account Management Business Development Professional Networking Brand Awareness Lead Generation Strategic Planning Customer Satisfaction SFA

Bookkeeper/Sales Liaison

Cleansing & Environmental Services

Jan 1999 - Dec 2001 (2 years 11 months)

Supported the Partner Sales Team by providing pre and post-sales product expertise during the sales cycle through presentations and training. Implemented programs and protocols that significantly improved customer experience and consistently met or exceeded referral and sales goals.

Sales Support Implementation Customer Experience Lead Generation Data Analysis Reporting

Bookkeeper/Sales Liason

Cleansing & Environmental Services

Jan 1999 - Dec 2001 (2 years 11 months)

Supported the Partner Sales Team by providing pre and post-sales product expertise during the sales cycle via presentations and training. Implemented customer requirements into plans and customizations, ensuring improved customer experience. Analyzed outreach effectiveness by tracking results through reports and collaborated on referral call outcomes.

Sales Support Implementation Customer Experience Lead Generation Data Analysis Reporting