Emely Aparicio
@emelyaparicio
Strategist with expertise in communication design and campaign efficiency.
What I'm looking for
I am a dedicated strategist with a strong background in communication design and digital marketing. Currently, I work at Horizon Media, where I develop competitive reports that provide actionable insights, enabling my team to identify opportunities and strengthen client campaigns. My role involves maintaining weekly status updates and collaborating across teams to reconcile monthly invoices, which has significantly improved project transparency and vendor satisfaction.
Previously, I served as an Associate in Communication Design at Initiative, where I generated weekly pacing reports that drove a 15% improvement in campaign efficiency. I facilitated client meetings and conducted quality assurance checks on contracts, ensuring programs met deadlines and reducing launch errors. My experience as a Call Center Agent at BMCC further honed my communication skills, achieving a 90% customer satisfaction rating while managing inquiries from students.
Experience
Work history, roles, and key accomplishments
Strategist
Horizon Media
Jul 2024 - Present (11 months)
As a Strategist at Horizon Media, I developed competitive reports that provided actionable insights, enabling the team to identify opportunities and strengthen client campaigns. I maintained weekly status updates and collaborated across teams to reconcile monthly invoices, improving project transparency and reducing errors.
Associate, Communication Design
Initiative
Jan 2023 - Jun 2024 (1 year 5 months)
In my role as Associate in Communication Design at Initiative, I generated weekly pacing reports and facilitated client meetings, driving improvements in campaign efficiency and client satisfaction. I also conducted QA checks on contracts and analyzed monthly delivery reports to ensure budget adherence.
Digital Marketing Apprentice
Coop Careers
Aug 2022 - Dec 2022 (4 months)
During my internship at Coop Careers, I influenced the building of new ad groups and campaigns, resulting in improved click-through rates. I utilized social media analytics tools and analyzed big data to enhance campaign targeting.
Call Center Agent
BMCC
Sep 2019 - Jan 2023 (3 years 4 months)
As a Call Center Agent at BMCC, I managed over 30 daily calls from students regarding various inquiries, achieving a high customer satisfaction rating. I also implemented a training program for new agents and assisted Spanish-speaking callers.
Education
Degrees, certifications, and relevant coursework
COOP Careers
Apprenticeship, Digital Marketing
2022 - 2022
Participated in a Digital Marketing Apprenticeship, focusing on campaign management and data analysis to improve marketing strategies.
Otis College of Art and Design
Non-degree, Animation
2021 - 2022
Completed a non-degree program in Animation, enhancing skills in animation principles and storytelling.
Borough of Manhattan Community College
Associate's, Animation and Motion Graphics
2019 - 2021
Pursued an Associate's degree in Animation and Motion Graphics, gaining skills in animation techniques and graphic design.
CUNY - College of Staten Island
Bachelor's, Cinema Studies and Digital Design
2012 - 2018
Studied Cinema Studies and Digital Design, focusing on the intersection of film, media, and digital technology.
Availability
Location
Authorized to work in
Job categories
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