Samir Acosta

I’m a performance marketer and growth strategist with a proven track record across hospitality, education, and ACOSTA healthcare. I operate across the full funnel—paid media strategy, creative direction, CRO, offer development, and brand launches—consistently chasing measurable outcomes.

In my current role, I led a single Meta campaign that achieved 673% ROAS (6.7x return), with product CAC of HNL 116 against an International School selling price of HNL 899. I built the strategy from competitive benchmarks and audience research, organized a content production shoot, and developed high-converting ad creatives for a hero offer.

As a Senior Growth Marketing Consultant, I’ve guided performance marketing strategy for education, healthcare, and e-commerce clients—managing paid media, creative production, CRO, and content strategy. I built enrollment campaigns end-to-end (audience segmentation, copy, creatives, landing page, and reporting), including a campaign that generated 190 leads at a CAC of $6.27 below industry benchmark on a $1,200 Meta budget.

I also bring hands-on operational and growth support: recovering a compromised Meta Business Portfolio from phishing, restoring ad access and brand assets before relaunching, and driving UX/SEO/conversion pathway improvements through full website audits. I’m trilingual and comfortable leading cross-functional creative teams while building brands from the ground up.