Open to opportunities

Dipesh Tanwar

@dipeshtanwar

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Programmatic advertising executive skilled in campaign strategy, reporting, and data-driven optimization.

India

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What I'm looking for

I seek a data-driven role in programmatic or digital media where I can lead campaign optimization, reporting automation, and scale performance for major brand clients.

I am a programmatic advertising professional with hands-on experience in end-to-end campaign management, reporting and media planning for global brands like The Coca-Cola Company. I specialize in DV360, The Trade Desk, Amazon, Prisma reconciliations, Power BI and advanced Excel to deliver actionable insights and optimize CPM, VTR, CTR and budget allocation.

I have developed automated reporting and taxonomy solutions using Power Apps and AI, produced 200+ analytics reports, executed 100+ campaign setups across major DSPs, and managed campaigns with a total budget near €2.9M. I bring a results-oriented approach, strong technical proficiency, and a track record of improving reporting efficiency and brand safety.

Experience

Work history, roles, and key accomplishments

Current

Executive - Programmatic

Current

WPP Media

Aug 2024 - Present (1 year 3 months)

Managed end-to-end programmatic campaigns across DV360, Amazon and TTD, executing 100+ setups and overseeing ~€2,900,000 in ad spend while delivering 200+ analytics reports and optimizing CPM, VTR, CTR and budget allocation for Coca-Cola campaigns.

DV360 Prisma Power BI Campaign Optimization Reporting Budget Management

Trainee - Programmatic

WPP Media

May 2024 - Jul 2024 (2 months)

Completed on-the-job training in DV360 and TTD with hands-on experience in real-time bidding, DSP/SSP workflows, Prisma, Power BI and Excel while supporting Discover Banking campaigns.

DV360 Real Time Bidding Prisma Power BI Excel (VLOOKUP Campaign Setup Optimization

Digital Marketing Intern

Swaran Soft Technologies

Apr 2024 - May 2024 (1 month)

Built and executed email nurture campaigns targeting C-suite prospects and performed on-page SEO audits across company digital assets to improve lead generation and site visibility.

Email Marketing Lead Nurturing On Page SEO Google Search Console

Social Media Intern

Vayuz Technologies

Feb 2024 - Apr 2024 (2 months)

Managed social media presence across Instagram, LinkedIn, Twitter and Facebook and ran targeted WhatsApp campaigns to generate leads for app and web development services.