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@mohammedzeeshan
Dynamic digital marketing professional specializing in programmatic advertising.
IndiaI am a dynamic and results-driven digital marketing professional with over 2.5 years of hands-on experience in programmatic advertising. My expertise lies in utilizing DV360, CM360, and Xandr (AppNexus) to execute end-to-end campaign setups, optimizations, and strategic planning. I have a proven track record of maximizing ROI through performance-driven optimizations, audience targeting, and creative trafficking.
At Dentsu, I worked extensively on campaign management, where I executed strategic setups including bidding, inventory selection, and tracking. My role involved troubleshooting and implementing Floodlight tracking and UTM tags for effective campaign measurement. I am passionate about leveraging my skills in a dynamic role within a reputable organization, where I can contribute to impactful marketing strategies.
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Work history, roles, and key accomplishments
Dentsu
Mar 2024 - Oct 2024 (7 months)
Worked extensively on Xandr (AppNexus) for end-to-end campaign management, including setup, optimization, and reporting. Executed strategic campaign setups: Audience targeting, bidding, inventory selection, tracking, and frequency capping.
MediaMint
Aug 2022 - Dec 2023 (1 year 4 months)
Executed and optimized programmatic campaigns via DV360, CM360, and Oracle Blue Kai (DMP). Handled end-to-end campaign setups, including insertion orders, creative uploads (image, HTML5, and 3rd-party tags).
Degrees, certifications, and relevant coursework
B.Com (Vocational - Taxation), Taxation
Grade: 85%
Completed a Bachelor of Commerce with a specialization in Taxation, achieving an 85% grade. This program provided a strong foundation in business and financial principles.
Intermediate (CEC), Commerce, Economics, Civics
Grade: 89%
Completed Intermediate education with a focus on Commerce, Economics, and Civics, achieving an 89% grade. This coursework developed analytical and critical thinking skills.
SSC, General Studies
Grade: 73%
Completed Secondary School Certificate education, achieving a 73% grade. This foundational education covered a broad range of subjects.
IndiaYou can contact Mohammed and 90k+ other talented remote workers on Himalayas.
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