Open to opportunities

rehman sk

@rehmansk

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I am a Programmatic Advertising Specialist focused on DV360 and campaign optimization.

India

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What I'm looking for

I seek a mid-level programmatic role where I can lead DV360 campaigns, apply data-driven optimizations to improve CTR/CPA, collaborate with strategy and creative teams, and grow in analytics and campaign strategy within a performance-driven culture.

I am a Programmatic Advertising Specialist with 2.6 years of hands-on experience at Wipro, specializing in DV360 and end-to-end campaign management across display, video, and YouTube. I plan, launch, and optimize multi-channel campaigns using first- and third-party data to drive measurable performance.

I build custom reports in Google Data Studio, support Floodlight implementations via Google Tag Manager, and manage GAM integrations to ensure pacing and yield; my data-driven work delivered a 25% improvement in CTR and an 18% reduction in CPA. I am recognized for precise budget tracking, meeting campaign SLAs, and collaborating closely with creative and strategy teams.

Experience

Work history, roles, and key accomplishments

Programmatic Analyst (DV360)

Wipro Ltd

May 2022 - Nov 2024 (2 years 6 months)

Planned and executed DV360 programmatic campaigns across display, video, and YouTube for retail, finance, and entertainment clients, managing end-to-end setup and optimizations. Improved CTR by 25% and reduced CPA by 18% through data-driven targeting and budget management.

DV360)Google Ads Google Tag Manager Google Data Studio Google Ad Manager Programmatic