Open to opportunities

dhruv nigam

@dhruvnigam

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Digital marketing strategist with 15 years of leadership experience.

India

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What I'm looking for

I seek a dynamic role in a forward-thinking company that values innovation and collaboration, offering opportunities for growth and impactful projects.

I am a multi-faceted digital marketing professional with over 15 years of rich experience in performance marketing, business development, and media planning. My career has been marked by a commitment to driving strategic initiatives that enhance brand visibility and profitability. I have successfully managed large-scale budgets and led cross-functional teams to achieve significant ROI across various marketing channels.

Throughout my career, I have held key leadership roles in prominent organizations, including TimesPro and MapMyStudy.com, where I transformed conventional marketing processes into innovative online strategies. My expertise in engaging with diverse stakeholders has enabled me to build strong relationships with clients and partners, driving successful campaigns that resonate with target audiences. I take pride in my ability to analyze data deeply, allowing for informed decision-making that propels business growth.

Experience

Work history, roles, and key accomplishments

Current

Sr. Manager, Performance Marketing

Current

TIMESPRO

Apr 2022 - Present (3 years 2 months)

Leading Executive Education & Employability programmes across various sectors. Managing monthly spends of INR 4 CR to generate leads and build media plans with clear ROI metrics. Involved in data analysis for strategic decision-making and managing agency relationships.

Performance Marketing Media Planning Data Analysis Team Leadership

Head - Online Business

MAPMYSTUDY.COM

Jul 2018 - Apr 2022 (3 years 9 months)

Responsible for transforming counseling processes to online platforms. Engaged with international universities for digital marketing partnerships and managed a team while overseeing product launches and marketing strategies.

Digital Marketing SEO Social Media Management Event Management Team Leadership

Business Director

THE LINKS INDIA

Jun 2015 - Nov 2017 (2 years 5 months)

Designed digital marketing strategies and managed account mining initiatives. Led a team and scaled operations significantly while ensuring high customer satisfaction and engagement.

Digital Marketing Strategy Account Management Team Leadership Client Engagement Customer Satisfaction

Director (Client Servicing)

DIGITAS LBI

Mar 2014 - Jun 2015 (1 year 3 months)

Drove digital marketing strategy for existing accounts and managed client servicing functions. Developed strategic partnerships with clients to enhance business understanding and recommendations.

Client Servicing Digital Marketing Strategy Social Media Management Web Development Strategic Partnerships

Account Director

QUASAR MEDIA PRIVATE LIMITED

Jan 2013 - Jan 2014 (1 year)

Handled client servicing and digital marketing for Uninor's online recharge business. Led online strategy for product promotions and collaborated with various teams to optimize business performance.

Client Servicing Digital Marketing Performance Marketing Team Collaboration Optimization

Client Servicing & Marketing

VIACOM18 Media PRIVATE LIMITED

Aug 2010 - Jan 2013 (2 years 5 months)

Part of the MTV Digital team, managing client servicing and digital marketing functions. Responsible for media planning and buying, ensuring seamless workflow between clients and internal teams.

Media Planning Client Servicing Digital Marketing Resource Allocation Event Management