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Bhupendra Mishra

@bhupendramishra

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Digital Marketing Pro with 16+ Years of Experience Seeking Remote Opportunities for Digital Success.

India

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What I'm looking for

Seeking a challenging role that leverages my expertise in digital marketing strategy, team management, and vendor management to drive business growth and innovation.

As a seasoned digital marketing strategist and mentor, I leverage my 17 years of hands-on experience to drive strategic initiatives and deliver exceptional results in fast-paced environments. With a proven track record of developing and executing innovative digital marketing campaigns, I excel at inspiring and guiding cross-functional teams to achieve common goals and exceed performance targets.

With a strong background in social media marketing, content marketing, and digital advertising, I am adept at leveraging data analytics and market insights to inform decision-making and optimize marketing strategies for maximum impact. I am committed to staying abreast of emerging trends and technologies to drive continuous improvement and stay ahead of the curve in the ever-evolving digital marketing industry.

As a recognized leader in the digital marketing field, I have been honored as one of the notable personalities of India in 2024 and endorsed by leading professors and academicians in India for my contributions to the digital marketing field in 2023. I am passionate about conducting impactful training programs for national and international students, equipping them with the skills and knowledge needed to succeed in the digital landscape.

Experience

Work history, roles, and key accomplishments

Program Manager

Regenesys Business School

Apr 2022 - Apr 2024 (2 years)

• Crafted analytics-based strategy, lifting user engagement by 15% and completion rates by 10%.
• Created comprehensive multi-channel strategy, resulting in 18% increase in lead conversion.
• Led email, SEO, PPC ads, & webinars, boosting conversions by 23% & cutting costs by 18%.
• Supervised team of 27, increasing website traffic by 20% and online leads by 15%.
• Trained professionals worldwide.

Content Strategy Social Media Management Program Management Digital Marketing Digital Analytics Program Design Program Strategy Program Operations Program Development Program Faciliation Program Optimization Marketing Program Management Leadership Cross Functional Team Management Vendor Management Negotiation

Assistant Professor

IIBM, Navi Mumbai

Dec 2019 - Mar 2022 (2 years 3 months)

•Negotiated vendor contracts, achieving 6% cost reduction in digital marketing initiatives.
• Launched multichannel digital marketing, boosting lead generation by 11% in 12 months.
• Increased admissions rate by 11% through data- driven social media strategy within 7 months.
• Executed 10+ successful social media campaigns, demonstrating digital expertise.

Digital Marketing Strategy Social Media Marketing Social Media Management Brand Marketing Strategy Event Marketing Management Program Development GTM Strategy Multi channel Marketing Vendor Relations Negotiation Channel Partner Management Program Management Program Design B2B Sales Leadership Mentoring Coaching

Assistant Professor

ITM Business School, Navi Mumbai

Apr 2015 - Nov 2019 (4 years 7 months)

• Led engaging sessions of 700+ hours on Digital Marketing garnering high-quality feedback from 920+ students.
• Mentored students in projects achieving high-quality outcomes and feedback.
• Crafted analytics-driven program, boosting engagement by 20% and completion rates by 7%.
• Implemented robust BTL content strategy, boosting audience engagement by 30%.

Email Campaigns SEO Webinars Social Media Marketing Event Marketing Digital Marketing Strategy Mentoring

Associate Program Director

Indira School of Business Studies

Nov 2014 - Jul 2015 (8 months)

• Directed marketing communication efforts, enhancing brand.
• Coordinated with the design team to develop marketing materials, ensuring alignment with brand guidelines.
• Assisted in planning and executing marketing events, driving brand promotion and engagement.
• Enhanced program efficiency by streamlining processes and implementing data-driven improvements.

Program Management Strategy Marketing Program Management Program Development Program Director B2B Sales Vendor Management Negotiation Customer Retention Leadership Cross Functional Team Management

Product Marketing Manager

XDBS

Feb 2014 - Sep 2014 (7 months)

• Collaborated with cross-functional teams to ensure cohesive marketing efforts.
• Successfully trained team members on new products and processes, boosting performance and efficiency
• Streamlined internal communication processes between marketing and sales teams.
• Retained clients to build brand awareness and generate leads.
• Liaised with product designers on defining product features.

Demand Generation Demand Generation Strategy Sales Revenue Marketing Strategy Marketing Optimization Cross Functional Team Management Brand Communications Negotiation Vendor Management Customer Retention

Product Marketing Specialist

Inventive Infotech

Aug 2013 - Feb 2014 (6 months)

• Implemented SEO, PPC, and content strategies to enhance presence and engage North American Business Stakeholders.
• Trained team members on new products and processes, boosting performance and efficiency.
• Streamlined internal processes between departments to improve efficiencies in product development cycles and time-to-market capabilities.

Demand Generation Strategy Market Research Demand Generation Marketing Client Management Vendor Management Negotiation Customer Retention Digital Strategy Digital Marketing B2B Product Management Cross Functional Team Leadership Multi channel Marketing

Senior Product Marketing Manager

Brio HSS PVT LTD

Mar 2012 - Jul 2013 (1 year 4 months)

• Spearheaded B2B digital marketing campaigns, driving brand awareness and lead generation.
• Coordinated with cross-functional teams to implement cohesive go-to-market (GTM) strategies.
• Trained and developed team, significantly boosting performance and efficiency.
• Led a high-performing team of marketers, fostering a culture of collaboration and continuous improvement.