Open to opportunities

David Ayoola

@davidayoola

Message

Business Development Manager driving B2B subscription growth through data-led outbound and recurring revenue.

United Kingdom

Message

What I'm looking for

I’m looking for a commercial, KPI-driven role where I can grow B2B subscription and recurring revenue through structured outbound, data-led value propositions, and fast, measurable sales execution—partnering with teams that value pipeline discipline and deal velocity.

I’m a commercially driven Business Development Manager with over ten years’ B2B sales experience across international markets, specialising in subscription-style offerings, insight-led selling, and recurring revenue growth. I generate qualified pipeline, close new business, and consistently exceed sales KPIs using structured sales execution and high-volume outbound activity.

I’m at my best presenting data-driven value propositions, running end-to-end sales cycles, and improving close rates in short sales cycles. From building and managing active CRM pipelines across UK, US, and EMEA markets to delivering demos and onboarding that improve activation and conversion, I focus on measurable results—pipeline growth, conversion efficiency, and sustained customer acquisition.

Experience

Work history, roles, and key accomplishments

Current

Business Development Manager

Current

Morris Leslie Plant Hire Ltd

Nov 2025 - Present (8 months)

Drive new business growth across UK B2B clients through proactive outbound prospecting and targeted market engagement. Manage the full sales cycle to generate £200K+ monthly pipeline and convert opportunities into revenue.

Outbound Prospecting Sales Cycle Management Prospecting Qualification Proposal Development Pipeline Development Forecasting CRM Client Presentations

Sales & Development Representative

Transcend Leadership Foundation

Jun 2024 - Sep 2025 (1 year 3 months)

Owned end-to-end sales funnel across UK, Africa, and UAE markets, generating consistent revenue growth. Built a 100+ lead pipeline, delivered product demos and onboarding, and improved conversions using sales data analysis, while referral partnerships increased inbound qualified leads by 30%.

Lead Generation WhatsApp Outreach Virtual Events Onboarding Sales Data Analysis Referral Partnerships

Business Manager

Readycars Hire/Rental Service

Jun 2020 - Oct 2023 (3 years 4 months)

Led commercial operations across multiple locations, driving revenue growth and service expansion. Launched a new self-drive service model (increasing annual revenue by 25%), managed customer acquisition and retention, and optimized pricing based on business performance data.

Commercial Operations Self Drive Model Launch Revenue Growth Customer Acquisition Customer Retention Business Performance Analysis Pricing Optimization Client Relationship Management

Project Manager / Programme Associate

ProjektHope Nigeria

Jan 2015 - Jan 2020 (5 years)

Supported programme and project delivery at ProjektHope Nigeria, developing stakeholder management, structured reporting, and operational coordination skills suited to client-facing commercial environments.

Project Delivery Stakeholder Management Reporting Operational Coordination

Court Services Officer

Serco

Jan 2024 - Present (2 years 6 months)

Provided court services work at Serco, building transferable skills in stakeholder management, structured delivery, reporting, and operational coordination.

Stakeholder Management Reporting Operational Coordination