Dan Spice
@danspice
Data-driven Head of Digital with over 10 years of experience.
United KingdomWhat I'm looking for
I am a dedicated and results-oriented Head of Digital with over 10 years of experience in digital marketing across diverse industries such as travel, insurance, finance, and wealth management. My expertise lies in developing and executing comprehensive digital strategies that drive performance and enhance team efficiency. I take pride in my work and thrive in collaborative environments, always aiming to achieve exceptional results.
Currently, I manage the global digital strategy for World Travel Protection, where I oversee website management, SEO, lead generation, and paid media initiatives. My efforts have led to a remarkable 100% SQL growth year-over-year. Previously, I served as a Digital Marketing Manager at Aqualisa, where I successfully managed digital strategies across various channels, optimizing brand presence and engagement.
Experience
Work history, roles, and key accomplishments
Head of Digital
World Travel Protection
Aug 2022 - Present (2 years 11 months)
Responsible for managing the global digital strategy for WTP, blending strategy and execution. Managed global website, including SEO, lead generation, paid media & social, CRO, and content, achieving 100% SQL growth YOY.
Digital Marketing Manager
Aqualisa
Jul 2021 - Aug 2022 (1 year 1 month)
Managed the digital strategy across web, social, email, PPC, SEO, and analytics. Responsible for managing agency tasks, relationships, and the digital team, while optimising and maintaining three global brand websites and social channels.
Digital Marketing Executive
Architas
Nov 2020 - Jul 2021 (8 months)
Delivered the digital strategy across European and Asian markets, managing email and social media campaigns. Used Episerver for web content management and created regular reports for key stakeholders.
Digital Marketing Executive
Projects Abroad
Mar 2019 - Aug 2020 (1 year 5 months)
Managed the global website and all paid media campaigns, owning all company social media channels and the content plan/calendar. Worked as the UX lead and CRO champion, managing the over 50s campaign and collaborating with external agencies and international colleagues.
Education
Degrees, certifications, and relevant coursework
University of Greenwich
BA Business (Marketing), Business (Marketing)
Grade: 2:1
Studied business with a specialization in marketing, gaining knowledge in various aspects of the field. Achieved a 2:1 grade.
Tech stack
Software and tools used professionally
Availability
Location
United KingdomAuthorized to work in
Job categories
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