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cindy bruzuCB
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cindy bruzu

@cindybruzu

Lifecycle Performance Lead at Hairbrella, optimizing Klaviyo campaigns contributing to $100K+ monthly email revenue.

Argentina
Message

At Hairbrella, I manage and optimize lifecycle marketing initiatives using Klaviyo for a database of up to 500K users. My email campaigns and automated flows contribute to more than $100K in monthly email revenue.

At Jiffy Custom Shirts, I managed lifecycle initiatives for a database of up to 2M users. Campaigns and automated flows contributed to more than $300K in monthly email revenue.

At MroPlan.ai, I implemented AI workflows and AI content creation to scale email marketing creative production and efficiency. I also contributed to product design in Figma and developed brand assets for digital and physical experiences.

At BBG Talent Acquisitions, I built and executed the digital strategy from the ground up, growing the brand’s online presence to reach over 200K users monthly. I created organic content and campaigns and led content creation for startup and tech-related events.

Experience

Work history, roles, and key accomplishments

HA
Current

Lifecycle Performance Lead Marketing

Hairbrella

Jan 2026 - Present (10 months)

Managed and optimized lifecycle marketing initiatives using Klaviyo, overseeing a database of up to 500K users. Executed high-impact email campaigns and automated flows, contributing to $100K+ in monthly revenue from email marketing.

JS

Creative & Performance Lead Marketing Designer

Jiffy Custom Shirts

Jan 2025 - Jan 2026 (1 year)

Managed and optimized lifecycle marketing initiatives using Klaviyo, overseeing a database of up to 2M users. Executed high-impact email campaigns and automated flows, contributing to $300K+ in monthly revenue from email marketing.

MR

Lead Marketing Designer

MroPlan.ai

Jan 2022 - Jan 2025 (3 years)

Implemented AI workflows and AI content creation to scale email marketing creative production and efficiency. Contributed to product design in Figma and developed brand assets for digital and physical experiences.

BA

Senior Social Media Manager

BBG Talent Acquisitions

Jan 2020 - Jan 2024 (4 years)

Built and executed the digital strategy from the ground up, scaling the brand's online presence to reach over 200K users monthly. Created tailored organic content and campaigns that boosted engagement.

Education

Degrees, certifications, and relevant coursework

Platzi logoPL

Platzi

Graphic Design, Graphic Design

2021 - 2021

Completed Graphic Design certification in 2021.

Platzi logoPL

Platzi

Advanced Facebook Ads, Digital Marketing

2021 - 2021

Completed Advanced Facebook Ads certification in 2021.

Platzi logoPL

Platzi

Community Manager, Community Management

2019 - 2019

Completed Community Manager certification in 2019.

SU

Santa María University

Bachelor's, Social Communication

2012 - 2018

Bachelor's in Social Communication from Santa María University, completed in 2018.

Tech stack

Software and tools used professionally

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