Open to opportunities

Christina Perry

@christinaperry

Marketing leader crafting end-user content narratives and scaling full-funnel demand generation with data-backed strategy.

United States

Message

What I'm looking for

I’m looking for a senior marketing role where I can own full-funnel content and narrative strategy, run demand generation + experiments, and turn data and user stories into scalable messaging—partnering closely with Sales/Product to hit revenue goals.

I’m a content and marketing strategy leader focused on building consumer-facing end-user content experiences and extracting “powerful narratives” from raw source material—data, interviews, and human moments—then scaling them across channels and audiences.

I’ve owned end-to-end marketing plans and revenue-aligned messaging, building demand generation across paid, organic, email, lifecycle, webinars, events, and outbound—then optimizing weekly using CTR/CR/CAC/ROAS and MQL performance. I’m hands-on, comfortable writing and scripting, and I direct video and creative production while designing scalable content systems.

Across roles where I built marketing functions “from zero” and scaled through growth phases, I’ve improved conversion across the funnel, increased qualified lead inquiries, and grown subscriber bases dramatically. I lead cross-functionally with Sales, Partnerships, and Product, run fast experiments, and hire/lead small teams—thriving in senior IC work where ownership and metrics matter.

Experience

Work history, roles, and key accomplishments

Current

Sr. Content Marketing Manager

Current

Brigit

Jun 2024 - Present (1 year 11 months)

Consulted on integrated marketing and content strategy, brand positioning, and revenue-aligned initiatives for SMB growth. Built demand generation strategy and positioning/messaging to improve the conversion funnel.

Integrated Marketing Content Strategy Positioning Demand Generation Funnel Optimization Marketing Strategy

Current

Principal

Current

obtAInium

Oct 2016 - Present (9 years 7 months)

Provided marketing strategy and growth consulting for SaaS and B2B technology companies, advising on GTM, positioning, and content strategy. Ran performance experiments and helped scale demand generation and marketing operations.

Go To Market Strategy Positioning Content Strategy CRO Marketing Operations Demand Generation Sales Enablement

Current

Principal, Marketing Consultancy

Current

obtAInium

Oct 2016 - Present (9 years 7 months)

Provided marketing strategy and growth consulting across GTM, positioning, content strategy, CRO, and scaling marketing operations. Built demand generation and positioning strategies and ran performance experiments.

GTM Strategy Content Strategy Conversion Rate Optimization Demand Generation Marketing Operations CRO

Head of Marketing & Content

TRED

Jan 2018 - Nov 2022 (4 years 10 months)

Built marketing and content functions from an early stage, driving 45% organic traffic growth and increasing lead conversion by 18%. Grew newsletter subscribers from ~65,000 to over 1 million.

Content Strategy Email Marketing Lead Conversion Growth Analytics Marketing Operations CRO

Head of Marketing, Head of Content

TRED

Jan 2018 - Nov 2022 (4 years 10 months)

Built marketing and content functions from early stage, driving 45% organic traffic growth and an 18% increase in lead conversion rates. Grew newsletter subscribers from ~65,000 to over 1 million.

Content Strategy Lead Conversion Content Operations Funnel Optimization Email Marketing Conversion Rate Optimization