Open to opportunities

Charles Wekesa

@charleswekesa

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Seasoned professional in micro finance and business development.

Kenya

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What I'm looking for

I am looking for a role that allows me to lead teams and drive business success while fostering a collaborative and growth-oriented company culture.

I am a seasoned professional with a strong background in micro finance branch management and administration, sales team leadership, business development, and asset finance/Fintech sales. My experience as a Retail Business Development Manager has equipped me with the skills to drive sales, build client relationships, and identify opportunities for growth. I excel at managing sales teams, customer care teams, and marketing teams, supporting organizational goals through strategic planning and execution.

Throughout my career, I have successfully led initiatives that resulted in significant revenue growth and client base expansion. For instance, I spearheaded efforts that led to a 150% increase in sales within a few months and grew the customer base by 200% through targeted business development efforts. I am currently seeking new challenges, including opportunities as a regional manager or branch operations manager, where I can leverage my skills to lead teams, boost performance, and contribute to business success.

Experience

Work history, roles, and key accomplishments

Sales and Marketing Executive

Kika Des Suites

Feb 2025 - Present (5 months)

Generated leads and converted inquiries into bookings, while maintaining strong relationships with corporate clients and travel agencies. Handled rate negotiations and partnerships to meet or exceed sales targets.

Lead Generation Client Relationship Management Negotiation Sales Reporting Market Research

Retail Manager

Watu Credit Limited

Jan 2020 - Present (5 years 6 months)

Developed and managed relationships with key retail clients, significantly increasing the customer base and retention rates. Spearheaded initiatives that led to a 150% increase in sales and grew the customer base by 200%.

Sales Growth Market Analysis Team Leadership Budgeting Forecasting Process Improvement Recruitment Training

Senior Asset Finance Officer

Watu Credit Limited

Nov 2019 - Present (5 years 8 months)

Carried out product development activities and managed branch petty cash and monthly budgets. Coordinated sales and marketing activities, consistently meeting monthly sales targets.

Product Development Budget Management KYC

Asset Finance Officer

Watu Credit Limited

Sep 2018 - Present (6 years 10 months)

Achieved weekly and monthly sales targets through timely customer onboarding and effective customer support. Built strong relationships with leaders in target market segments, including business committees and SACCOs.

Sales Customer Onboarding Customer Support Relationship Building

Sales Representative

Izwe Loans

Jan 2018 - Present (7 years 6 months)

Responsible for the sales of loan products and providing comprehensive customer support. Engaged in marketing and product development activities to enhance customer relations.

Customer Support Marketing Product Development Customer Relations

Education

Degrees, certifications, and relevant coursework

Alison

Diploma, Sales Management

Currently pursuing a Diploma in Sales Management, focusing on advanced sales strategies and techniques. This program enhances my expertise in driving sales performance and managing client relationships effectively.

Corporate Finance Institute

Certificate, Financial Modeling and Valuation Analysis

Completed a certificate in Financial Modeling and Valuation Analysis. This program provided in-depth knowledge of financial analysis, budgeting, and forecasting, crucial for strategic financial planning.

Mount Kenya University

Bachelor of Commerce, Finance

Studied Bachelor of Commerce with a finance option, gaining a strong foundation in financial principles and business operations. This degree equipped me with essential skills in financial analysis, market research, and strategic planning.