CeeDee User
@ceedeeuser
I’m a strategic digital transformation and operations leader who drives growth through data-driven, technology-enabled customer engagement.
What I'm looking for
I’m a strategic digital transformation and operations leader with 15+ years of experience turning complex business objectives into scalable digital strategies. I focus on improving operational efficiency and customer engagement by aligning stakeholders, optimizing digital ecosystems, and using data-driven decisions to improve performance.
In my current role, I lead digital optimization initiatives that increased organic search traffic by 30% through SEO architecture redesign and platform improvements across WordPress and Wix environments. I’ve also reduced customer churn by 20% by aligning website messaging, UX content, and marketing funnels with mapped customer journeys.
I bring a strong operations foundation from Nigeria, where I modernized operational processes and governance workflows to improve program delivery timelines by 20%. I also introduced structured reporting and member data management systems that strengthened transparency and executive decision-making.
I’m energized by building and scaling digital experiences end-to-end—whether through lifecycle email marketing growth (30% via segmentation, campaigns, and automation using Mailchimp) or growth marketing optimization using A/B testing and analytics-driven reporting. As founder and digital lead for nzukoodinaala.com, I’ve paired digital strategy with audience engagement, and I continue to invest in skills through certifications and ongoing learning.
Experience
Work history, roles, and key accomplishments
Digital Marketing Ops Associate
The Ezer Agency
Jan 2022 - Present (4 years 6 months)
Led digital optimization initiatives improving organic search traffic by 30% through SEO architecture redesign and platform improvements across WordPress and Wix. Reduced churn by 20% by aligning website messaging, UX content, and marketing funnels with mapped customer journeys, and grew email and social performance through segmentation, lifecycle campaigns, automation, and A/B testing.
Operations Manager
EHF Cooperative Thrift & Investment Society
Jan 2019 - Present (7 years 6 months)
Modernized operational processes and governance workflows to improve program delivery timelines by 20%. Introduced structured reporting and member data management systems to strengthen transparency and executive decision-making while coordinating community programs and investment operations with accountability and compliance.
Administrative & Facility Manager
Ben Obaji & Co.
Jan 2010 - Jan 2018 (8 years)
Reduced operational costs by 20% through vendor negotiations, process redesign, and staff capability development. Established administrative and reporting systems that improved operational efficiency and client satisfaction.
Customer Sales Consultant
Stanbic IBTC Bank
Jan 2008 - Jan 2010 (2 years)
Contributed to a 30% expansion of the customer base through new account acquisition and reactivation of dormant accounts.
Administrative / Financial Consultant
Stirling Trust Company Ltd
Jan 2006 - Jan 2008 (2 years)
Improved rental payment compliance from 70% to 85% through structured repayment scheduling and automated reminders.
Social Media Associate
The Mental Wealth Academy
Jan 2021 - Present (5 years 6 months)
Developed digital engagement strategies that increased audience growth and engagement by 25%. Produced analytics-driven content performance reports to guide editorial strategy and digital campaigns.
Founder & Digital Lead
Nzukoodinaala.com
Founder and digital lead for nzukoodinaala.com, an Igbo-language digital content platform responsible for website strategy, SEO optimization, and audience engagement. Also developed Arduino-based IoT simulation projects exploring sensor data capture, monitoring systems, and automation concepts.
Education
Degrees, certifications, and relevant coursework
Nexford University
Master of Science (MSc), Digital Transformation
Completed a Master of Science in Digital Transformation at Nexford University (Washington, DC), with expected completion in 2026.
University of Nigeria, Nsukka
Master of Business Administration (MBA), Marketing
Completed a Master of Business Administration (MBA) in Marketing at the University of Nigeria, Nsukka in 2013.
Imo State University
Bachelor of Science (BSc), Management
Completed a Bachelor of Science (BSc) in Management at Imo State University, Owerri in 2000.
Availability
Location
Authorized to work in
Website
nzukoodinaala.comPortfolio
nzukoodinaala.comJob categories
Skills
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