Catherine Scheuringer

I’m a B2B marketing professional with 8+ years of experience across demand generation, integrated campaigns, partner and channel marketing, customer marketing, events, content, and sales enablement.

Most recently, I worked in SaaS marketing at Consensus, where I supported demand generation and customer expansion campaigns across email, webinars, events, content, product launches, and digital channels. I also launched a new-product campaign within three weeks, coordinating messaging, audience targeting, campaign assets, and execution across Sales, Product, Customer Success, and Marketing.

Previously, at Redwood Logistics, I developed integrated B2B marketing programs across email, webinars, events, content, digital channels, and strategic partnerships. These programs contributed to $29.5M in marketing-sourced pipeline and $20.6M in influenced pipeline. I also worked closely with Sales on audience targeting, campaign execution, enablement, and opportunity follow-up, and built Salesforce reporting to connect marketing activity with pipeline performance.

Partner and channel marketing has also been a major part of my background. At Redwood, I supported strategic technology partnerships including Oracle PartnerNetwork and developed co-marketing programs with partners such as Oracle, JBF Consulting, Rebus, and Körber/MercuryGate. My work included joint webinars, events, co-branded content, presentations, one-pagers, social campaigns, and sales enablement.

Earlier in my career at SageSure, I managed a $250K+ annual event budget, supported more than 65 trade shows and producer events annually, and managed sponsorships and relationships across 14+ state associations.

I’m strongest in roles that combine strategy with hands-on execution, particularly demand generation, integrated campaign marketing, partner/channel marketing, lifecycle or customer marketing, and marketing programs. I enjoy turning business goals into coordinated campaigns, collaborating across teams, developing useful content and enablement, and using performance data to understand what is driving engagement and pipeline.

I’m especially interested in remote B2B SaaS and technology companies where marketing works closely with Sales, Customer Success, Product, and partners. I’m targeting Senior Specialist/Specialist roles as well as hands-on individual-contributor Manager or Lead opportunities where I can own meaningful programs without moving into people management.