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Cate BinkleyCB
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Cate Binkley

@catebinkley

I grow SaaS revenue through consultative sales and executive client relationships.

Zimbabwe
Message

I've sold SaaS solutions across cybersecurity, healthcare revenue cycle management, EdTech, and online services for more than 10 years. At 10-D Security, I help financial institutions reduce data-breach risk through cybersecurity and compliance services.

I engage prospects through cold calls, email, and social outreach, qualify opportunities, and build C-suite relationships toward multi-year renewals. I use Salesforce to manage pipeline activity while translating technical concepts into clear business value.

At E-Solutions, now part of Waystar, I sold revenue cycle management SaaS to hospitals and healthcare facilities nationwide, helping reduce days in accounts receivable and improve cash flow. I also negotiated agreements and renewals, onboarded clients, and managed a large account portfolio.

Earlier, I grew SMB opportunities at Webmercial Online and managed 85+ global accounts at iModules, achieving an 80% retention rate. My background also includes leading software development projects and serving as a liaison between clients and technical teams.

Experience

Work history, roles, and key accomplishments

ES

Director of Sales and Contract Negotiation

E-Solutions

Jun 2015 - Feb 2022 (6 years 8 months)

Sold revenue cycle management SaaS solutions to hospitals and healthcare facilities, reducing days in accounts receivable. Negotiated sales agreements and contract renewals, and oversaw a large portfolio of accounts.

WO

Business Development Manager

Webmercial Online

Dec 2009 - Jun 2015 (5 years 6 months)

Secured SMB opportunities and applied the Sandler selling method to increase yearly revenue growth. Built and maintained long-term client relationships and mentored new sales team members.

IS

Post Sales Customer Success Manager

iModules Software

Jan 2008 - Dec 2009 (1 year 11 months)

Managed 85+ global accounts achieving an 80% retention rate. Advised and led the largest account, Rutgers University, towards continual software utilization.

MS

Project Manager

Mersoft Software

Jun 2003 - Jan 2008 (4 years 7 months)

Led software development projects and served as a liaison between clients and development teams to ensure timely completion. Implemented bug tracking software to enhance project performance and client satisfaction.

Education

Degrees, certifications, and relevant coursework

Columbia College logoCC

Columbia College

Bachelor of Arts, General Studies

Bachelor of Arts degree from Columbia College in Columbia, MO.

Tech stack

Software and tools used professionally

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