Open to opportunities

Brunetta Reddy

@brunettareddy

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AI-enabled Key Account Manager building tools that scale sales impact.

South Africa

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What I'm looking for

I’m looking for a role where I can lead key accounts and business growth while building AI-powered products and dashboards that improve team performance. I’m fully remote and open to global opportunities, especially where digital innovation and end-to-end project ownership matter.

I’m a Key Account Manager, Digital Innovation Leader, and AI Product Developer with 16 years of experience turning first contact into long-term, high-value partnerships. I lead national accounts from strategy through execution, keeping relationships strong through proactive reviews and tailored consultation.

At News24 (Media24), I’ve gone beyond management—I’ve conceived, built, and deployed AI-powered tools that the sales team actively uses. These include a Client Social Media Spend Dashboard, a Competitor Advertorial Analysis App, and a Pitch Studio tool built with Toqan AI to replace manual research and pitch preparation.

I also deliver complex digital and print projects end-to-end, aligning creative, editorial, and technical teams to produce commercial outcomes. As an official AI Ambassador and certified Toqan AI Explorer, I use AI daily to make teams faster, smarter, and more effective.

Experience

Work history, roles, and key accomplishments

Current

Digital Account & Business Dev Manager

Current

News24 (Media24)

Sep 2017 - Present (8 years 10 months)

Managed a national portfolio of key accounts while conceiving, building, and deploying AI-powered tools used by the News24 sales team. Led end-to-end digital and print project delivery, including campaign management, budgeting, and stakeholder coordination.

Key Account Management Business Development AI Product Development Client Social Media Spend Dashboard Project Leadership Team Coordination Campaign Management A B Testing CRM Google Analytics Narrative Stats Canva Trello Miro Slack ClickUp WordPress Event Coordination Design Thinking

Marketing Manager

Aksons InspectCar

Jun 2017 - Aug 2017 (2 months)

Developed and executed marketing strategies to improve customer satisfaction and drive dealership sales. Managed lead generation and conversion processes, ran social media advertising campaigns, coordinated newspaper placements, and oversaw website management.

Marketing Strategy Lead Generation Conversion Optimization Newspaper Advertising Placements Website Management

Key Accounts Manager

Autotrader

Jan 2016 - May 2017 (1 year 4 months)

Managed a portfolio of dealership clients across northern KwaZulu-Natal, focusing on solution selling and ongoing client relationship support. Delivered performance reports, executed upselling strategies, and analysed online visibility and automotive sales metrics.

Key Account Management Solution Selling Client Relationship Management Performance Analytics Upselling Online Product Visibility Reporting Sales Metrics Stakeholder Management

Regional Key Accounts Manager

Barloworld Optimotive

Jan 2012 - Jan 2014 (2 years)

Managed regional B2B key accounts across KwaZulu-Natal. Provided consistent service and identified upsell opportunities within existing accounts.

Upselling

Lead Administrator & Bookings Clerk

Barloworld Ford and Mazda

Jan 2010 - Jan 2012 (2 years)

Handled customer interface operations including lead tracking, query resolution, and service bookings. Supported the customer and lead-management processes that underpin account relationships.

Customer Operations Lead Management Query Resolution

Volunteer Marketing, Events & PR Member

Deccan Road Primary School (SGB)

Volunteered in marketing, events, and public relations for SGB, supporting end-to-end event delivery. Managed marketing and logistics for events such as a Colour Run and Movie Night, including coordination with stakeholders.

Event Coordination Marketing Public Relations Logistics Management

Volunteer Marketing & Public Relations

Pietermaritzburg Rates Association

Volunteered marketing and public relations support by managing community communications and ongoing marketing activities. Coordinated public engagement initiatives and campaign communications.

Volunteer Marketing Public Relations Public Engagement Marketing Campaigns

Education

Degrees, certifications, and relevant coursework

News24 AI Ambassador Programme

AI Ambassador, Artificial Intelligence

Serves as an official AI Ambassador for News24, supporting AI adoption across the organisation.

DSM (Digital Marketing Diploma)

Diploma, Digital Marketing & Advanced Advertising

Currently completing a Diploma in Digital Marketing & Advanced Advertising (DSM).

Digital Marketing Strategy (Course)

Certificate, Digital Marketing

2026 -

Completed Digital Marketing Strategy training in January 2026.

Introduction to Digital Marketing (Course)

Certificate, Digital Marketing

2025 -

Completed Introduction to Digital Marketing training in November 2025.

Introduction to WordPress (Course)

Certificate, Web & Content Management

2025 -

Completed Introduction to WordPress training in December 2025.

Develop Advertising Activity Specifications (Course)

Certificate, Advertising & Campaign Planning

2025 -

Completed Develop Advertising Activity Specifications training in July 2025.

Marketing Communications Concepts (Course)

Certificate, Marketing Communications

2024 -

Completed Marketing Communications Concepts training in May 2024.

Media24 FutureSkills Programme

Professional Programme, Digital Marketing

Activities and societies: Phase 1 & 2; NCR Accredited

Completed Media24 FutureSkills Programme phases 1 and 2 through Academy of Digital Arts / Friends of Design and received an NCR-accredited certificate.