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Bhakti Sonule

@bhaktisonule

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Data-driven Product Analyst who turns user insights into measurable growth outcomes.

India

Message

What I'm looking for

I’m looking for a product role where I can own end-to-end delivery, run A/B tests and cohort/funnel analysis, and collaborate across Engineering, Design, and Marketing to drive measurable growth using OKRs.

I’m a results-oriented Product Analyst with 1.5+ years of hands-on product ownership across the full lifecycle—from discovery and roadmapping to launch and iteration. I translate user insights and business goals into actionable PRDs, prioritised feature roadmaps, and measurable product outcomes while driving cross-functional alignment using Agile/Scrum.

At Babycloud (Adwaita Educare Pvt. Ltd.), I’ve owned end-to-end delivery for 6 features in 6 months, authoring PRDs and defining user journey maps for launches like “Expert Consultations.” I’ve led experimentation and KPI frameworks—driving a 10% lift in subscription conversion, 25% higher engagement, +15% retention, and -12% churn through A/B testing, cohort analysis, and funnel optimisation.

Experience

Work history, roles, and key accomplishments

Current

Product Analyst

Current

Adwaita Educare pvt ltd

Nov 2024 - Present (1 year 7 months)

Owned end-to-end delivery of 6 features in 6 months, including PRDs, sprint planning, UAT, and launches. Led A/B testing to improve conversion by 10% and engagement by 25%. Defined KPIs and optimized funnels, boosting retention by 15% and reducing churn by 12%. Validated PMF via user research.

SQL Product Management Product Strategy Product Marketing Product Design Product Development Product Roadmap Product & Design Product Analytics Product Lifecycle Management AB Tests Business Development Business Intelligence Business Analysis Business Planning Agile Agile Methodologies

Product Management Intern

Adwaita Educare Pvt. Ltd. (Babycloud)

Sep 2024 - Nov 2024 (2 months)

Conceptualised and shipped the 'Reward Coins' gamification feature, improving repeat engagement by 30% in 4 weeks. Used MoEngage and Google Analytics behavioural data to identify drop-offs and built Looker Studio dashboards that contributed to a 6% improvement in platform activation rate over 8 weeks.

Gamification Mo Engage Drop Off Analysis Looker Studio KPI Tracking Agile Scrum