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Arsalan Shourabi

@arsalanshourabi

Strategic Media Buyer driving high-ROI paid media growth across Google, Meta, TikTok, and LinkedIn.

Turkey
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What I'm looking for

I seek a results-driven role where I can scale paid media performance, lead full-funnel optimization, and implement data-driven growth strategies in a collaborative team.

I am a Strategic Media Buyer with 5+ years of experience executing high-ROI advertising campaigns across healthcare, fashion e-commerce, beauty, construction, and online education. I manage six-figure monthly ad budgets, align creative assets with market trends, and use data-driven tactics like heatmaps, A/B testing, and funnel optimization to boost conversions and ROAS.

I have a proven track record of scaling campaigns—managing a $200,000 monthly budget, increasing qualified leads by 300%, and lifting ROAS from 300% to 700%. I’m technically proficient with automation tools (GHL, HubSpot, Zapier), certified in Google Analytics and Ads, and skilled at developing SOPs and growth strategies that reduce CAC while increasing revenue.

Experience

Work history, roles, and key accomplishments

ST
Current

Senior Media Buyer

Softwave TRT

Oct 2023 - Present (2 years 2 months)

Managed a $200,000 monthly ad budget, driving a 300% increase in qualified leads and raising ROAS from 300% to 700% through audience segmentation, creative optimization, and funnel experiments.

Education

Degrees, certifications, and relevant coursework

II

Industrial Management Institute

Bachelor of Business Administration, Industrial Management

2014 - 2018

Completed a Bachelor of Business Administration with study focus on industrial management from 2014 to 2018.

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Arsalan Shourabi - Senior Media Buyer - Softwave TRT | Himalayas