ece arikbag

Worked as Digital Marketing Account Manager | Growth & Performance Marketing at SV-Marketing.

• Leading VECTRA’s global digital growth strategy, overseeing the full digital ecosystem across paid media, social, content, email, and performance channels.

• Responsible for aligning marketing architecture with executive vision, translating business objectives into scalable acquisition systems, measurable revenue impact, and long-term brand authority.

• Directing cross-functional teams, manag

Acting as the lead performance marketing partner for JBB Creative Agency, overseeing growth strategy, paid media performance, client communication, and campaign execution across Meta, Google, and LinkedIn.

Key responsibilities

- Leading performance marketing strategy for e-commerce and lead generation clients.
- Managing campaign planning, execution, optimization, and reporting.
- Aligning creat

• Scaled Meta advertising campaigns contributing to over ₺12M+ gross sales and 158% revenue growth in Shopify analytics.
• Increased Shopify conversion rate by up to 77% through funnel restructuring, CRO improvements, UX optimization, and landing page audits.
• Helped drive over 100K+ sessions and significantly improved add-to-cart and checkout completion rates through performance-focused customer

Worked as Senior Marketing Coordinator at Attention Grabbing Media.

• Developed and executed a multi-channel growth strategy across Meta, YouTube, LinkedIn, and TikTok.
• Managed end-to-end paid-media funnels, focusing on key performance indicators like CPM, CTR, CPA, and ROAS.
• Oversaw content production workflows, coordinating with designers, videographers, and copywriters to ensure quality output.

• Developed comprehensive digital marketing systems from the ground up for early-stage clients.
• Directed strategy and execution across various ad platforms while maintaining effective client communications.
• Implemented streamlined workflows using ClickUp and Slack to enhance internal operations.
• Managed team dynamics and created systems to foster productivity and collaboration.

Worked as Marketing Coordinator at Attention Grabbing Media.

• Architected and executed a comprehensive digital marketing strategy across social media, video, and paid search channels.
• Optimized campaign structures and budgets to enhance reach, engagement, and conversion rates.
• Conducted audience research to tailor ad creatives and messaging for specific target groups.
• Coordinated creative production to ensure brand consistency and timely delive

Worked as Media Buyer at Attention Grabbing Media.

Sep 2021

Dec 2021

Dec 2020

Nov 2020

Apr 2013

Turkish – Mathematics