Aneesh RamaniAR
Open to opportunities

Aneesh Ramani

@aneeshramani

I am a goal-oriented individual with 5+ years of Performance Marketing experience.

India

I am a digital marketing enthusiast & a diligent learner, who has been working for the last 5 years in PPC Marketing & with a good hands-on experience on Search & Social Paid Ad Platforms along with added experience across Programmatic and Ad Networks.

Currently, I'm working as a Performance Marketing Consultat with Merkle Singapore, where I handle a team of 7 members and work in a client facing environment.

During the course of my career so far i have handled clients based in the USA, Canada, UAE, APAC &India in different domains such as Banking, Real Estate, E-Commerce, Food & Beverages, Electronics, Software, Home Renovation, Fitness, Online Education etc.

Experience

Work history, roles, and key accomplishments

merkle Singapore logoMS
Current

Performance Marketing Consultant

Jul 2023 - Present (1 year 11 months)

Handled a team of 6+ members, to ensure timely delivery of campaigns and reports along with optimal performance.

Acted as the main client POC, handling communication and calls.

Devised strategies to achieve performance marketing and overall client business goals.

Evaluated existing systems and processes against industry best practices to
enhance efficiency.

Merkle Singapore logoMS

Performance Marketing Analyst

Oct 2022 - Jul 2023 (9 months)

Consistently exceeded KPIs by adeptly managing multiple objectives simultaneously, ensuring each campaign met or surpassed its designated targets.

Successfully executed numerous conversion-based campaigns, consistently achieving high conversion rates while optimizing costs to ensure maximum ROI.

leapbuzz logoLE

Digital Marketing Associate

leapbuzz

Aug 2021 - Oct 2022 (1 year 2 months)

Setup, Optimization and Reporting of Paid Media across Google, Facebook & DV360.

Additionally worked on setup and monitoring of campaigns on Reddit, Tiktok, LinkedIn, Twitter, Taboola & Outbrain.

Media planning across various paid ad platforms.

Client interaction via emails to help them resolve queries and update them on campaign performance and improvement steps taken.

Digit Cure logoDC

Digital Marketing Manager

Digit Cure

Aug 2020 - Jul 2021 (11 months)

Created growth plans for new prospects based on their business goals deciding what Digital services would help their business grow and presented the same to them via online/physical meetings.

Handled Google Ads & Facebook Ads for various clients independently and effectively.

Managed Digital Marketing & Website Development Teams

Webware logoWE

Digital Services Analyst (Google Ads)

Apr 2019 - Oct 2019 (6 months)

Analyzing the client requirements, writing attractive ad copies with relevant keywords.

Performing competitor analysis using SEMRush to get more insights.

Creating & maintaining Google Search, Display, Remarketing & Video campaigns.

Creating ad relevant landing pages with relevant sections.

Working on improving the SEO performance of Google Ads clients by suggesting content tweaks

Education

Degrees, certifications, and relevant coursework

Aneesh hasn't added their education

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Aneesh Ramani - Performance Marketing Consultant - merkle Singapore | Himalayas